Primo Service Solutions Public Company Limited (PRI), a leader in modern comprehensive real estate services, has notified the Stock Exchange of Thailand (SET) that its first board meeting of 2023, held on January 24, 2023, appointed Mr. Surin Sahachatoipakarn as CEO, effective from that date.

Mr. Surin Sahachatoipakarn holds a degree in construction management from King Mongkut's Institute of Technology Ladkrabang and has over 30 years of experience in engineering, civil works, consulting, and management roles. He began his career in construction for about 6-7 years before moving on to project management for high-rise buildings, hotels, and horizontal projects. He then spent over 10 years at Origin Property Public Company Limited (ORI), where he held various management positions in construction and administration, continuously driving business growth and innovating consumer care.

“PRI is a rapidly growing organization, and I will bring my knowledge and skills, especially in human resource management accumulated over more than 30 years, to strengthen the team. I am ready to lead PRI towards better growth and to continue the Super Living Service strategy to expand new service areas across all three business segments—upstream, midstream, and downstream—while also introducing new services, launching new businesses, and penetrating provincial markets as planned. We aim to become a Happy Maker that provides services to enhance consumer happiness throughout their lives,” he stated.

PRI is a leading provider of comprehensive real estate-related services in the country with over 11 years of experience. It currently operates under three main business groups: 1. Upstream Business Group – Pre-Living Services, including construction supervision consulting, architectural design, structural engineering, civil works, and systems work, as well as training and skill development services for personnel. 2. Midstream Business Group – Living Services, including management services for condominium juristic persons, housing estates, shopping malls, buildings, and offices, premium apartment services, and comprehensive real estate buying, selling, and leasing services. 3. Downstream Business Group – Living & Earning Services, including housekeeping and maintenance services, as well as interior design and decoration services.