Botanica Luxury Villas reaffirms its leadership in the luxury pool villa market in Phuket, celebrating a record-breaking sales achievement of 1.2 billion baht in January 2024. The company highlights its expertise in the market, built on years of experience developing various renowned premium villa projects in rare locations across the island. Each project features designs and functions that cater to the real needs of residents, developed from an understanding of the diverse lifestyles of the target audience. The demand for luxury villas in Phuket continues to surge as both Thai and foreign buyers increasingly seek residences and second homes on the island, resulting in annual land price increases. We are confident in the company's potential, as sales have consistently grown each year following the COVID-19 pandemic, achieving sales of 5.5 billion baht in 2022 and 6.6 billion baht in 2023. We aim to end this year with sales of 10 billion baht, representing over 50% growth based on market trends and demand for pool villas in Phuket. We are prepared to launch high-quality projects designed to embrace the beautiful nature of Phuket, a world-class destination that meets the lifestyle needs of both Thai and foreign residents.

With over 20 years of experience, Botanica Luxury Villas has been a leader in developing luxury pool villa projects in Phuket. To date, the company has developed more than 27 projects with a total value exceeding 52 billion baht. Each project stands out for its superior and modern design, complemented by beautiful landscaping that highlights the unique design of the homes, creating a tranquil and private atmosphere. All developed projects are located in prime areas, surrounded by amenities that truly meet all customer needs.

Mr. Atthasit Inthrachuti, CEO of Botanica Luxury Phuket Co., Ltd., stated, "Botanica Luxury Villas develops every project with three fundamental principles in mind to create sustainable happiness for residents: Nature - every detail in the design emphasizes living close to nature; Design - we understand that everyone has different tastes and styles, so we offer luxury villas through four unique design concepts: Tropical Balinese Design, Modern Luxury Design, Modern Loft Design, and Ultra-Luxury Design. Another key to the success of our projects is Quality - every villa is crafted from premium materials, ensuring customers can trust the quality of both the structure and every detail of the decoration, combined with convenient locations near the sea, nature, and complete amenities on the island. All of this drives the record-breaking sales success of our brand in the province."

In January 2024, the sales figure of 1.2 billion baht set a new record for Phuket, with the most sold villa style being Modern Luxury, showcasing a concept of elegant simplicity and modernity that appeals to those who appreciate beautiful homes with open designs that fully capture the surrounding natural views. The top three projects sold in January were Botanica Grand Avenue, Botanica Four Seasons, and Botanica Forest, with sales coming from both international and Thai customers.

"Given the overwhelming sales in January, we are confident that this year we will sell more than 350 villas, totaling over 10 billion baht in sales as planned. After achieving 5.5 billion baht in sales post-COVID in 2022, we aim for a 50% increase in sales this year. The luxury villa market continues to show positive growth this year, with Phuket remaining one of the top five cities favored by foreigners for travel and residence, thanks to its stunning natural beauty and well-developed amenities and infrastructure. As a developer, we anticipate more players entering the market in response to the increasing demand, but with our unique design strengths, project quality, expertise, and understanding of our target audience's needs, Botanica Luxury Villas will continue to be the trusted market leader as the number one luxury villa brand in Phuket," Mr. Atthasit added.

Recently, Colliers Thailand reported that the real estate market in Phuket will remain vibrant in 2024, with many new projects launching to meet the soaring demand, particularly in popular areas such as Bang Tao, Cherng Talay, the surrounding Laguna area, and Kamala Beach. They also noted that real estate in Phuket offers relatively high investment returns, and land prices on the island have seen significant increases, especially for land near the sea or beachfront, with asking prices exceeding 100 million baht per rai. Overall, the market for vacation homes or villas saw many projects achieving over 80% sales within a short period after launching, with buyers seeking both investment and residential options.

All projects developed by Botanica Luxury Villas are strategically located for easy access, featuring sea views, mountain views, and being situated amidst lifestyle hubs in the province. Each project is crafted to meet real living needs, offering comfortable living functions and designs that reflect the elevated identity of the residents. Interested parties can view all projects at www.botanicaluxuryvilla.com, Facebook Page: BOTANICA Luxury Villa, or call +66 81 324 2999 and +66 94 636 2836.