SABUY Acquires Major Stake in AIT, Thailand's Leading IT Business, Invests Another 1 Billion Baht to Buy 30% in Buzzy Bees, a CRM Giant, and 25% in Nakhon Luang Credit to Expand Nationwide Microloan Business
SABUY has made a significant move by acquiring a major stake in AIT, a leading IT system provider in Thailand, investing an additional 1 billion baht to purchase 30% of Buzzy Bees, a CRM giant, and 25% of Nakhon Luang Credit to expand its microloan business nationwide. The company has reported impressive annual results, with profits meeting expectations and a growth rate of 109%. It aims to achieve 500,000 touchpoints and 100 million users by 2022.
SABUY Technology Public Company Limited (SABUY) is spreading its wings in a significant Tech empire expansion by acquiring a major stake in AIT, a leading IT system provider in Thailand, targeting the CRM market with a customer base of 100 million accounts. The company has purchased 30% of Buzzy Bees and is entering the microloan market with an investment of 580 million baht by acquiring 25% of Nakhon Luang Credit. Following a strong performance in 2021, the company expects continued growth this year after reporting a net profit of 213.6 million baht, an increase of 111.5 million baht or 109.3% compared to the previous year.

Mr. Chookiat Rujjanapornpajee, CEO of SABUY Technology Public Company Limited, stated that "SABUY's performance in 2021 has grown significantly, in line with our targets. The company achieved a net profit of 213.6 million baht, up 111.5 million baht or 109.3% from 102.1 million baht in the same period last year. Total revenue reached 2,126.8 million baht, a 45.6% increase compared to 1,460.8 million baht in the previous year. Most of the profit came from our business operations, and the board has approved a dividend payment of 0.03 baht per share, totaling approximately 39 million baht. Additionally, the board has approved the issuance of warrants to existing shareholders at a ratio of 5 existing shares to 2 warrants, with an exercise price of 5 baht per share. The record date for the annual general meeting of shareholders for 2022 is set for March 9, 2022, and the meeting will be held electronically on April 27, 2022, at 10:00 AM.
Furthermore, the board has approved SABUY's investment in:
1. AIT by acquiring 30 million common shares and 140 million warrants. AIT, a leader in IT system provision, reported strong results with total revenue of 7,025 million baht and a net profit of 537 million baht, a 34% increase.
2. Nakhon Luang Capital Co., Ltd. ("NKON") by purchasing 311,699,434 newly issued common shares, representing 25% of the total issued and paid-up capital, at a par value of 0.50 baht per share, offered at 2.50 baht per share, totaling 779,248,585 baht. The payment will be made as follows:
1) 75% of the total offering value will be paid in cash to NKON, amounting to 584,436,438.75 baht.
2) 25% of the total offering value, amounting to 194,812,146.25 baht, will be settled by issuing 6,896,005 new common shares at a price of 28.25 baht per share, which is not less than 90% of the market price (calculated based on the weighted average price over the last 7 consecutive trading days before the board's approval to invest in NKON).
3. Approval to invest in Buzzy Bees Co., Ltd. ("BZB") by purchasing up to 574,500 shares from existing shareholders, not related parties, for a total value not exceeding 30 million USD or approximately 970,800,000 baht (exchange rate as of February 21, 2022, was 32.36 baht per USD), with payment made in cash. After this investment, SABUY will hold up to 574,500 shares or 30% of BZB's total registered capital.
Additionally, the board has made further resolutions:
1. Approval for the issuance and offering of warrants to purchase common shares to existing shareholders in proportion to their holdings (Rights Offering) for the second time (SABUY-W2), not exceeding 508,551,983 units, at a ratio of 5 existing shares to 2 warrants at an exercise price of 5 baht.
2. Approval for the issuance and offering of warrants to purchase common shares to executives, employees, and subsidiaries for the third time (SABUY-WC), not exceeding 40,000,000 units.
3. Approval to increase registered capital by 712,647,401 baht from the previous registered capital of 1,365,411,624 baht to a new registered capital of 2,078,059,025 baht by issuing 712,647,401 new common shares at a par value of 1 baht each.
The board has also approved a proposal to the shareholders' meeting to pay a dividend of 0.03 baht per share from net profits, totaling 40 million baht, with the record date for dividend entitlement set for May 5, 2022, and payment on May 19, 2022.

Mr. Chookiat added, "For the business outlook in 2022, the company aims to implement the 'SABUYVERSE First Move' strategy, restructuring its core business from 4 to 5 main groups: 1) Payment and recharge business 2) Product distribution business 3) Solutions and platform business 4) Financial services business 5) New Economy business. The new economy segment will include SABUY Digital Co., Ltd. to invest in digital asset-related businesses, including cryptocurrencies and blockchain technology, while applying for relevant licenses from government agencies. Additionally, SABUY Accelerator Co., Ltd. will focus on investing in innovative businesses to enhance the group's investment capabilities and improve the product and service offerings within the SABUY ecosystem.
The company has partnered with startups and entered into joint ventures, targeting the microloan business, comprehensive car loans, multi-level marketing (MLM), and smart locker services for nationwide locker rentals.
Investments include establishing a new company with the OMONEY group for up to 50 million baht, representing 60% ownership, aimed at acquiring 100% stakes in three OMONEY companies, which are licensed for provincial microloans (Pico Finance) and develop AI systems for microloan disbursement. This Pico Finance license covers three provinces and includes a Digital Lending system that can integrate with HR Payroll systems, allowing immediate commencement of Pico Finance operations. This Digital Lending system can also be adapted for other loan businesses within the company. Furthermore, OMONEY has an MOU with a human resource management service provider with over 400,000 clients, which will help expand SABUY's customer base and enhance other financial services, including access to factory workers and migrant labor.
2. Investment in acquiring shares of CarFinn Inter Group Co., Ltd. ("CarFinn") for up to 30 million baht, representing 20% of CarFinn, and providing loan support to CarFinn for its customers. CarFinn specializes in providing comprehensive car loan services, including refinancing and short-term loans using a Digital Platform and Online Marketing primarily through Facebook, Google, and YouTube, enabling broader customer reach and cost reduction while recording customer behavior for marketing planning and strategies. This collaboration is expected to strengthen the company's ecosystem.
Recently, SABUY has invested in two new businesses: multi-level marketing (MLM) for health-related hemp and cannabis products with Indeem Group Co., Ltd., due to the large market size and high growth potential. Additionally, SABUY will invest in the smart locker business with Lockbox Group Co., Ltd., which is a rapidly growing sector expected to expand nationwide. SABUY plans to leverage both businesses with its Drop-off store network, which has over 10,000 branches, with plans for continuous expansion. SABUY is confident that both new businesses will strengthen and drive growth for the SABUY group and support the stable expansion of the SABUYVERSE ecosystem.
1. Investment in Indeem Group Co., Ltd. ("INDEEM") for 30% with an investment value not exceeding 49,500,000 baht and participation in establishing a joint venture with a 60% stake for an investment of 3,000,000 baht. INDEEM operates an online product distribution business, selling skincare products, health supplements containing hemp and cannabis extracts, and consumer goods through a Multi-level Marketing (MLM) network. This investment is seen as beneficial due to INDEEM's innovative and diverse technologies, including online product distribution channels, customer loyalty programs, and the use of cryptocurrency and blockchain digital platforms, aligning with the company's business development plans and enhancing the strength of its products and services within its ecosystem.
2. Approval for the company and/or SABUY Accelerator Co., Ltd. ("SABUYAC"), a subsidiary, to invest in Lockbox Group Co., Ltd. ("Lockbox") for a total investment not exceeding 48,750,000 baht, representing 20% ownership. Lockbox provides various smart locker box services. The company aims to invest in Lockbox to expand its service channels and access modern products and services that better meet consumer needs, enhancing its service delivery, especially in First mile/Last mile logistics.