Property Perfect Group and Grand Asset have announced their business plan for 2024, focusing on strengthening financial structures and reducing the debt-to-equity ratio to 1:1 by the end of this year. They plan to reduce debt by selling land and hotel investments totaling 11 billion baht over the next three years. For 2024, the sales target is set at 20 billion baht, with projected revenue at 18 billion baht.

Mr. Wongsakorn Prasithwiphat, Managing Director of Property Perfect Public Company Limited stated that the business plan for 2024 aims to strengthen financial stability, reduce debt burdens, develop new product formats, and continuously create a positive environment. The policy prioritizes financial security, focusing on debt reduction over expansion, with a goal to lower the debt-to-equity ratio to 1 by the end of this year. They are preparing a plan to reduce debt through the sale of land and hotel investments totaling 7 billion baht, which includes 2 billion baht from Property Perfect and 5 billion baht from Grand Asset. Additionally, in the next two years, there are plans to further reduce Property Perfect's debt by 2 billion baht annually through land sales and returns from joint ventures, which will enable the group to reduce total debt by 11 billion baht within three years.

For 2024, the group aims for sales of 20 billion baht, with 9.75 billion baht from horizontal projects, 2.54 billion baht from condominiums, 4.46 billion baht from joint ventures, and 3.25 billion baht from hotels. The revenue target for this year is set at 18 billion baht, with 8.6 billion baht from horizontal projects, 2.38 billion baht from condominiums, 3.77 billion baht from joint ventures, and 3.25 billion baht from hotels.

Currently, there are joint ventures with three companies valued at a total of 28.12 billion baht, with a target for joint venture revenue growth of 24% this year.

In the hotel business, the revenue target for this year is a growth of 22%, with a gross profit growth of 36%, driven by an expected increase in international tourist arrivals compared to last year, which saw a 54% increase in revenue from 2022.

Mr. Wasan Sriratanapong, Chief Business Development Officer of Property Perfect Public Company Limited stated that for this year, Property Perfect aims for sales of 14 billion baht and revenue of 12 billion baht, with plans to launch seven new projects worth a total of 7.7 billion baht, all focusing on the middle to upper customer segments. This includes five single-family and twin-house projects valued at 6.29 billion baht, and two townhome and commercial building projects valued at 1.41 billion baht. This year, they will also redesign products, including single-family homes in the Perfect Place and Perfect Park projects, enhancing functionality and expanding usable space, and re-entering the three-story townhome market.

Highlight Projects include:

“Perfect Place Ratchaphruek-Rattanathibet” continues the success of the Perfect Place brand in the western Bangkok area, a location that has been well-received for over 20 years.

“Vavila” is a three-story single-family home project targeting the luxury market in the Bangkapi area.

“Modi Villa Khu Khot Station” expands into a new location, offering single-family and twin houses near a high-potential BTS station.

“The Metro” is a newly redesigned townhome that features a beautiful and simple minimalist style.