Central Embassy celebrates the Year of the Tiger by bringing the world’s largest ‘Auspicious Tiger’, measuring over 6 meters long, along with 8 auspicious tigers to enhance life energy during the “Chinese New Year 2022” event.

Wishing everyone good fortune as we welcome the Year of the Golden Tiger and celebrate the 8th anniversary of Central Embassy, bringing happiness and auspiciousness to customers for a prosperous year ahead. Special promotions are available to encourage shopping and fortune gathering during the event “Chinese New Year 2022: Leap into the Year of the Tiger with a Streak of Fortune,” featuring prizes worth over 4 million baht for those who meet spending conditions from January 25 to February 28, 2022. The event also supports the government campaign “Shop Smart, Get Tax Benefits” from now until February 15 to help revitalize the Thai economy.

The atmosphere of the event is vibrant, inviting everyone to celebrate the Year of the Tiger together under the concept of ‘The Union of 8 Fortune Tigers’, showcasing the gathering of these auspicious tigers. The world’s largest ‘Auspicious Tiger’, a symbol of power and leadership, will enhance business negotiations and success, creating excitement for customers and visitors at the front of the shopping center from January 25 to February 13, 2022.

Additionally, the first-ever gathering of the 8 auspicious tigers represents good fortune in 8 aspects, believed to bring blessings in various areas. These include the ‘Ruby Red Bengal Tiger’ for fame, ‘Han Blue Snow Leopard’ for intelligence, ‘Jade Green Siberian Tiger’ for family happiness, ‘Golden Yellow Cheetah’ for health, ‘Mandarin Orange Leopard’ for prosperity, ‘Pink Peony Jaguar’ for love, ‘Han Purple South China Tiger’ for glory and wealth, and ‘Golden Brown Sumatran Tiger’ for protection and harmony. They will bless customers at the shopping center on January 29-30 and February 1, 2022, with two sessions daily at 1:00 PM – 1:30 PM and 5:00 PM – 5:30 PM, leading everyone into a year filled with abundant luck.

Another highlight not to be missed is the ‘Tiger Cave of Fortune’ located at the connecting path between Central Embassy and Central Chidlom, featuring colorful decorations with fabrics and tiger graphics throughout. Visitors will surely want to take selfies or capture memories at this stunning photo spot, perfect for sharing on social media to welcome the Year of the Tiger.

Moreover, there are numerous activities within the center for everyone to enjoy, such as free online fortune-telling every day at the Chi-Chi Stick Booth x Mutaeworld, where you can scan a QR code to start your digital fortune-telling. Shoppers can also find gifts and lucky charms in the China Town Market from January 25 to February 6, from 10:00 AM to 9:00 PM, and join a workshop on writing auspicious Chinese characters with Master Keng Uai Saeheng on January 29-31 and February 1, 2022, from 12:00 PM to 5:00 PM. Participants can join the workshop for free by presenting a receipt of 3,000 baht or more from participating stores or restaurants.

Next, at OPEN HOUSE on the 6th floor, there’s a learning corner for children to create toys for the Chinese New Year from January 29 to February 1, 2022, from 11:00 AM to 7:00 PM, where parents can bring their kids to engage in fun activities that spark their imagination. Additionally, there will be a Love Is Love OPEN Market for those looking for Valentine’s gifts from February 10 to 14, 2022, from 10:00 AM to 7:00 PM.

Then, head over to Eathai on the LG floor, which offers a variety of delicious Chinese dishes from renowned restaurants, such as the ancient Suki restaurant Yiew-Hua with its flavorful stir-fried water mimosa, Hea Meng’s duck noodle soup with a special herbal broth, the famous Hainanese chicken rice from Pratunam, and freshly made Guay Chai from Mama. Enjoy auspicious food amidst a lively atmosphere with performances from smiling mascots distributing red envelopes to welcome the Chinese New Year and Guzheng performances on January 25, 29-30, and February 1, 2022, from 12:00 PM to 2:00 PM. Specially, on February 1, 2022, receive a 100 baht cash voucher from Eathai when spending 300 baht on food and drinks (limited quantity). Don’t miss out on auspicious dishes and activities until February 1, 2022, under 13 important measures to ensure a safe dining experience for customers.

Customers are also invited to shop and gather fortune with special promotions for the Chinese New Year, receiving gift vouchers, dining vouchers, cashback, and many other prizes worth over 4 million baht when meeting spending conditions. Whether dining or shopping, use the Central The 1 credit card for maximum benefits worth up to 88,000 baht or special offers from participating credit cards. On February 1, 2022, receive a 3,000 baht Central Embassy Voucher when shopping for luxury items worth 30,000 baht or more per receipt (limited to 80 prizes) or a 500 baht Central Embassy Voucher when shopping for street and lifestyle items worth 5,000 baht or more per receipt (limited to 80 prizes). Additional privileges are available for

Central The 1 credit card, The Black, and Lux Weekend Super Burn every first Saturday-Sunday of the month, receiving up to 30% Central Voucher when redeeming The 1 points, and an additional Central Group Magic Gift Card worth 80,000 baht for the first three customers with the highest spending. Furthermore, the first customer with the highest spending will receive a lucky tiger artwork valued at 100,000 baht.

Exclusively for The Embassy Club and Central Diamond Society members, the top three spenders with a total spending of 2 million baht or more throughout the event will receive a free 0.97-carat diamond ring from Blue River valued at 103,000 baht (limited to 1 prize), a Givenchy Small 4G Bag Padded Leather in Lilac, with only 2 pieces available in Thailand, valued at 66,000 baht (limited to 2 prizes), and an additional Central Embassy Voucher worth up to 50,000 baht when meeting spending conditions (limited to 18 prizes).

Join us to enjoy auspicious and delicious Chinese food from famous restaurants within the center, receiving free vouchers totaling up to 1,100 baht when dining according to conditions (limited to 2,350 prizes throughout the event). Additionally, for every 3,000 baht spent on shopping or dining, you’ll have a chance to win prizes worth over 164,000 baht, including dining vouchers and special menus for 4 from The Table By Chef’s Pam, POTONG Chef’s Tasting, Hong Bao, and Muteki By Mukendi (conditions apply as specified by the restaurants). Enjoy special privileges from participating credit cards of up to 22% or 0% installment plans for up to 6 months, and receive a special set of red envelope packets for the first 50 The Embassy Club and Central Diamond Society members, and for general customers, receive a free set of red envelopes by showing a receipt with no minimum at the Concierge on the G floor.

Additionally, we are participating in the “Shop Smart, Get Tax Benefits” initiative, a spending stimulus measure for individual income taxpayers, allowing them to use the amount spent on goods and services from tax-registered businesses to reduce their personal income tax, up to 30,000 baht per person, from now until February 15, 2022 (conditions apply as per government regulations).