Sansiri has announced a significant achievement with the new pre-sale event “XT Dimension”, launching the “XT New Lifestyle Condominium”. The event generated total sales exceeding 8 billion baht, with nearly 1,400 units sold across three prime locations: XT Ekkamai, XT Huai Khwang, and XT Phaya Thai, from a total project value of over 21 billion baht. This marks the highest value project launch in Sansiri's history, attracting over 10,000 attendees who participated in the event over three days.

          The brand's new concept resonates with millennials and the younger generation who seek new lifestyle experiences that reflect their identity, offering them the freedom to live without limits under the theme of Extend Your Style. We are confident in achieving total sales of over 10 billion baht by the end of this year, reinforcing our position as #SansiriBestYearEver.

          Mr. Piti Jarukamjorn Senior Assistant Vice President of Condominium Project Development at Sansiri Public Company Limited shared the success of this event, stating, “During the XT Dimension event, which took place from August 3-5 at the Park Paragon, we achieved total sales of over 8 billion baht, meeting our target. This accounts for 70% of the units available for sale across the three projects. The success is partly due to the unique experience we offered, which differed from traditional pre-sale events, through co-sharing spaces that align with the lifestyle of our target audience. Additionally, we provided special promotions that attracted customers, such as discounts of up to 120,000 baht (subject to terms) and payment plans starting at 2,999 baht per month. We also engaged with interested customers during the event, contributing to the remarkable sales achieved in just three days, along with our efforts in international markets.”

          He added, “Over the three days of the event, more than 10,000 people attended, primarily those looking to live in the properties themselves and investors, reflecting the strong potential of the XT brand, which is Sansiri's new condominium brand under the Extend Your Style concept. The XT Dimension event represents a new dimension in pre-sale events that appeals to the younger generation, showcasing highlights of the XT projects that break all conventional rules of condominium development. Attendees experienced activities like the Personality Test to discover their ideal room layout, the first-ever display of Flexible Furniture technology in Thailand, and various workshops and a drink bar reflecting the co-sharing spaces developed from the millennial lifestyle in each location. The integration of co-sharing spaces across all XT projects into a single platform allows users to access them across all XT locations, including future developments. We also introduced smart living experiences for active lifestyles through Virtual Exercise technology, complemented by the vibrant XT Mash Up Music Experience party featuring top DJs and artists, which drew significant interest and exceeded our sales targets.”

          Additionally, Sansiri  has created a new dimension of promotions with the lifestyle privilege ‘XT Experience’  that offers a unique living experience even before moving in, based on the project's core concept and the behavior of the new generation, who desire customized designs that suit their needs. Therefore, Sansiri pays close attention to the promotion presentation process, offering customized options that truly meet customer demands, divided into four main benefit categories: Dining for XT residents who enjoy dining, such as the Marriott Club Card; Travel for those who love to travel, including a 5,000 baht E-code Voucher for online booking agencies like Agoda and Traveloka; Activity for those who enjoy active pursuits, such as a three-month membership at We Fitness and adventure activities with Pickaboo Club.

          And Leisure for those who enjoy relaxation, including treatments from Panpuri Organic Spa and facial treatments from Divana Spa, etc. All of this aligns with Sansiri's commitment to creating strategies based on understanding customer needs (Human Centric), reflecting a true understanding of millennials and the younger generation. XT is thus a condominium that meets all aspects of life, including work, relaxation, and various activities, and is a living condominium that never stands still, always offering new experiences and proposals to customers.

          Interested individuals can now visit the sales galleries of all three projects, XT Ekkamai, XT Huai Khwang, and XT Phaya Thai. They can participate in the XT Personality Test to discover their character that matches their preferred room layout from six available options: The Fashionista, The Snoozy Head, The Visionary, The Party Goer, The Master Chef, and The Naturalist, while enjoying various special activities in the trendy café atmosphere of each project's sales gallery, each with its unique concept.

Thank you for the information from www.sansiri.com/xt