Concluding with a memorable finish, the running event 'AssetWise BEAUTY RUN 2026' organized by 'AssetWise' continues for the 4th year under the theme 'It’s a RUNderful World', uniting health-conscious runners, fancy dress enthusiasts, celebrities, and beauty queens led by To, Sakdisit, Ham Moo, Miss Thailand 2025, Saffron, Miss Global Thailand 2026, Anna Suangam-iam, Miss Universe Thailand 2022, Antonia Posiew, Miss Universe Thailand 2023, Mister & Miss Earth, handsome contestants from MI, and a total of 2,500 runners to promote health in an eco-friendly manner following the GrowGreen concept. They also shared positive energy by donating over 1,555,100 Baht after expenses to support the National Cancer Institute and the establishment of a new National Cancer Institute.

Mr. Kramchad Wiphanpong, CEO of AssetWise Public Company Limited (ASW) stated that AssetWise is committed to building its brand through activities that connect with consumer lifestyles by supporting sports and beauty events in collaboration with TPN Global, the license holder for various beauty pageants, and the National Cancer Institute in organizing the charity run event 'AssetWise BEAUTY RUN 2026' for the 4th consecutive year under the theme 'It’s a RUNderful World' and donating the proceeds after expenses to support the National Cancer Institute and the establishment of a new National Cancer Institute amounting to 1,555,100 Baht, represented by Dr. Danai Manomorn, Deputy Director of Health System Development at the National Cancer Institute, who received the donation on Sunday, February 8, 2026, at Wachirabenchathat Park (Railway Park).

“Another key aspect of the AssetWise BEAUTY RUN 2026 is the commitment to Zero Waste. We designed the event concept with consideration for environmental impact in all dimensions according to AssetWise's GrowGreen concept, from recycling used plastic bottles into fibers for eco-friendly running shirts, medals made from electronic waste, trophies from bottle caps, to providing Eco Breakfast services using packaging made from natural materials and easily biodegradable paper, along with setting up waste separation points to minimize waste disposal,” said Mr. Kramchad.

The atmosphere of the AssetWise BEAUTY RUN 2026 event was filled with the energy of handsome and beautiful participants, led by To - Sakdisit Vechasupaporn, Ham Moo - Chotinthapa Kaeojaroen, Miss Thailand 2025, Saffron - Maya Snook, Miss Global Thailand 2026, Anna Suangam-iam, Miss Universe Thailand 2022, Antonia Posiew, Miss Universe Thailand 2023, Karn - Chanikan Supitthaporn, Miss Thailand 2023, and Dinso Si - Panida Khuanjinda, Miss Thailand 2024, along with beautiful and handsome contestants from Mister & Miss Global Thailand, Mister International Thailand, and Mister & Miss Earth Thailand, who came together to inspire health enthusiasts and witness the release of runners for both the fun run of 5 kilometers and the mini marathon of 10 kilometers.

Additionally, the event featured various activities, including the distribution of 400 ornamental plants and organic kale grown by AssetWise employees to runners, workshops that promote the concept of Circular Economy, such as making bracelets and keychains from can tabs and bags from plastic bags, as well as a Fancy Run contest themed around recycling to raise awareness.