Bangkok Asset Highlights Strong Growth in the Second-Hand Home Market for 2026, Aiming to Become the Top Renovation Business by 2027
Bangkok Asset, a leader in the buying and selling of renovated second-hand homes, has revealed that the second-hand home market in Bangkok and its vicinity is expected to grow robustly in 2026. This growth is driven by the continuous rise in first-hand home prices and land costs, prompting consumers to seek ready-to-move-in homes that offer value and cater to modern lifestyles. The company is set to fully engage in the renovation market, elevating its business to a comprehensive service model (One Stop Services) while expanding its locations and asset types, both horizontal and vertical, into the CBD and eastern zones of Bangkok. Recently, it won the prestigious Best Property Renovation and Resale Company Award 2025, reflecting its potential and excellence in property improvement and sales, reinforcing its strengths in design and quality comparable to new homes. The goal is to become the number one leader in the renovation business by 2027.
Mr. Pachara Thanawongkasem, CEO of Bangkok Asset Intergroup Public Company Limited (BKA), stated that the overall market for second-hand and renovated homes in Bangkok and its vicinity in 2026 is expected to continue growing based on real demand from consumers seeking long-term value housing amidst rising first-hand home prices and land costs. This trend has made quality renovated second-hand homes a significant choice for both actual residents and investors, particularly for those looking for ready-to-move-in homes in conveniently located urban and suburban areas. Additionally, current buyers prioritize reducing time and costs associated with home renovations, as well as designing spaces that accommodate both living and working needs. The company sees a market gap for renovated homes that meet modern lifestyle standards in a more accessible price range than new homes, presenting a crucial opportunity for long-term growth.

For the business direction of Bangkok Asset in 2026, the company remains committed to the buying and selling of newly renovated second-hand homes and will fully expand its services by renovating second-hand homes to meet all customer needs before sale, enhancing property value and differentiating itself from market competitors under the concept "Design for your life, Craft for your story," reflecting the idea of designing homes that align with the lives and stories of each resident.

Moreover, Bangkok Asset is preparing to launch subsidiary business lines to support its core operations and provide comprehensive solutions in a One Stop Services format for housing and residential needs, including renovation and extension services, interior design, and complete repair and renovation services all in one place. It will also open branches for rental and sales management, providing enhanced property care throughout the contract duration, which will help reduce customer hassle and increase confidence in the quality of work and after-sales service.
Bangkok Asset is also expanding its property portfolio from its expertise in the western areas of Bangkok to central city locations and the eastern side of the city, while increasing asset types from horizontal properties to vertical assets, including condominiums in the CBD zones such as Sathorn, Sukhumvit, Asoke, Thonglor, Ekkamai, On Nut, and extending to Ratchayothin, Phaya Thai, Ari, Chatuchak, and Ladprao to cater to both residents and investors. Additionally, in 2026, the company will elevate its renovated home products from the Mass market to the Premium Mass market more clearly, focusing not only on changing tiles or repainting but also on structural inspections, complete electrical and plumbing system replacements, alongside enhancing architectural design value, including facade adjustments, functional usage, and upgrading interior decoration specifications to match new homes at the same price level.

Bangkok Asset has consistently operated with a commitment to revitalizing old homes into "dream homes" for every family, earning recognition as a leader in property renovation and resale in the region. Recently, it received the prestigious Best Property Renovation and Resale Company Award 2025 from the Dot Property Southeast Asia Awards 2025, awarded to companies that successfully enhance and transform properties to increase their value and sell them at excellent prices. This is another source of pride and a testament to the potential of Bangkok Asset in its dedication to improving and selling properties that meet lifestyle needs and address every customer requirement effectively. The company aims to become the number one leader in the renovation business by 2027.

Additionally, the company has developed a website https://www.bangkokassets.com/ to support both property owners and brokers looking to list properties for sale or rent, as well as consumers seeking diverse housing options that can be easily compared. The website officially launched earlier this year, offering special privileges for new registrants, including 1,000 credits for listing on the site, available for registration from now until March 31, 2026.

