Ananda Revives Real Estate Market with Impressive Transfer Figures for Culture Projects
Ananda Development Public Company Limited, or ANAN, a leader in urban residential development, maintains its position as the top market player in condominium projects near the BTS Skytrain. The company recently announced a successful transfer of ownership for two new ready-to-move-in projects, Culture Thonglor and Culture Chula, achieving a remarkable transfer value exceeding 1,767 million baht within the first week of ownership transfers. This success reflects the brand's confidence and the potential of its projects.
Mr. Prasert Butdulyasathit, Chief Executive Officer of the Real Estate Business Division at Ananda Development Public Company Limited, stated that Ananda has successfully achieved outstanding transfer figures for its new ready-to-move-in projects. Recently, the company surpassed its target with a transfer value of over 1,767 million baht in the first week of ownership transfers!!! from the Culture Thonglor and Culture Chula projects, which are completed and ready for handover to customers. The transfers are ongoing, and there remains a backlog of two projects with a total potential revenue of 5,703 million baht from a combined project value of 9,647 million baht. The company plans to continue transferring ownership and recognizing revenue from the fourth quarter of 2025 until mid-2026. The Culture projects have received an excellent response since their launch, with online bookings selling out quickly and generating over 78% sales during events held at Siam Paragon.

The Culture projects continue to attract customer interest, reflecting the brand's strength and confidence in quality, ensuring they remain favorites among urban customers. This success results from a combination of key elements, including prime urban locations, modern design that considers urban living details, practical living functions, and the brand's new concept that integrates three core ideas: Sustainable Living, Community, and Service by Ascott, along with construction standards and after-sales service that consistently build customer confidence.
The ability to achieve transfer figures exceeding targets in such a short time not only confirms Ananda's strength as a leader in urban residential development but also reinforces customer confidence in quality projects and the stability of its business operations. Ananda is committed to building on this success to meet future housing demands continuously.
The Culture Thonglor project is a new concept condominium that is not only close to the BTS but also allows residents to enjoy life surrounded by five-star hotels, renowned restaurants, and exclusive lifestyle communities. It boasts a prime location in Thonglor, reflecting the taste and uniqueness of urban living. It is one of the most sought-after locations in Bangkok, conveniently located just 250 meters from Thonglor BTS station, and represents Ananda's flagship project. Meanwhile, the Culture Chula project is a condominium in a 'rare item' location in the heart of Chula, which is both scarce and highly valuable. It also offers freehold ownership and is ideally situated close to Chulalongkorn University, catering to students, faculty, and urban residents seeking daily convenience. The project is near 'Dusit Central Park,' a new lifestyle landmark just 450 meters away, or a mere 5-minute walk, and is also close to Samyan Mitrtown, only 350 meters from the MRT Samyan and 290 meters from BTS Saladaeng. Additionally, it is near the One Bangkok project, a large-scale development in the heart of Rama 4 Road. This location meets the needs of modern urbanites in terms of transportation, education, work, and lifestyle.
Both projects have garnered significant interest from customers and are ready-to-move-in offerings under the “Culture” brand, providing a new living experience based on the concept of Sustainable Living Community, along with world-class service experience from The Ascott Limited, which takes care of residents as if they were living in a world-class hotel every day, ensuring a high quality of life under the “ANANDA SURE” standard.
“As a leader in BTS-connected condominiums, Ananda believes that the strong response and transfer figures from the Culture projects will stimulate the real estate market to become vibrant again. We believe that urban living remains the best option for city dwellers in terms of transportation, convenience, and lifestyle. Ananda provides the best offerings in the best locations, allowing urban residents to choose according to their lifestyles with these two new ready-to-move-in projects, presenting quality projects as the best options for customers with diverse living needs and preferences, while focusing on high standards and safety in housing, along with after-sales service that ensures confidence and peace of mind at all times,” concluded Mr. Prasert.