The shopping center “The Mall Lifestyle Store” is making a strong move into the retail market for the second half of the year with the campaign “THE MALL LIFESTORE FASHION & SPORTS NEXT DOOR – Chic and Close to You”, expanding its portfolio of fashion and sports products across all branches, including Bangkapi, Bangkae, Ngamwongwan, and Thapra, as well as The Mall Korat, to meet the lifestyle trends of the new generation that values both fashion and lifestyle.

In moving towards becoming a “Fashion & Sports Destination”, The Mall Lifestyle Store is ready to cater to fashion and sports brands all in one place, updating with over 100 new brands, including:

• Adidas and Adidas Originals present iconic streetwear and sneakers such as Superstar, Stan Smith, and Gazelle, along with vintage-style tracksuits and jackets (The Mall Lifestyle Store Bangkapi, 1st floor; Ngamwongwan, 2nd floor; and Bangkae, 1st floor).

• Global Work, a fashion brand from Japan, makes its debut in Southeast Asia at The Mall Lifestyle Store Ngamwongwan, 2nd floor, featuring a People First concept and the 3F idea (Fashion + Function = Feeling), perfect for outdoor living, comfortable, and suitable for every occasion.

• MERGE, a Thai brand designed to fit the body shapes of Thai people, ensuring comfort and confidence for all sizes without gender restrictions (The Mall Lifestyle Store Ngamwongwan, 1st floor).

• niko and …, a lifestyle brand from Japan, reflects the concept of Uniquely Different, offering a complete range of fashion, home decor, and daily life items (The Mall Lifestyle Store Ngamwongwan, 1st floor).

• PUMA, a global sports fashion brand, offers both classic models and new collections such as Puma Suede, Speedcat, and Palermo, popular among fashion enthusiasts with unique designs (The Mall Lifestyle Store Bangkapi, 1st floor; Ngamwongwan, 2nd floor; and Bangkae, 1st floor).

Additionally, there are highlights from a variety of fashion brands such as AMERICAN EAGLE, BIRKENSTOCK, CATH KIDSTON, CC DOUBLE O, CPS CHAPS, GENTLEWOMAN, GLOBAL WORK, H&M, HLA, JASPAL, JELLY BUNNY, LYN, LYN AROUND, MERGE, NIKO AND…, PAINKILLER, PANDORA, POMELO, SMILEYHOUND, UNIQLO, URBAN REVIVO and renowned sports brands like ADIDAS, ANTA, ARI FOOTBALL, DECATHLON, DICKIES, ERKE, FOOT LOCKER, JD SPORTS, MONTBELL, NEW BALANCE, PUMA, SKECHERS, THE NORTH FACE and UNDER ARMOUR.

The arrival of these well-known brands reflects the changing consumer behavior, particularly the growing popularity of fashion combined with fitness lifestyles, which is becoming one of the rising markets in retail. Additionally, The Mall Lifestyle Store is enhancing activities with THE MALL LIFESTORE SPORTS FEST, offering various exercise classes for customers to join for free in the shopping center, reinforcing its position as a hub for fashion products and sports lifestyle trends.

Moreover, The Mall Lifestyle Store is serving numerous special promotions from August 15 to October 30, 2023 at all branches of The Mall Lifestyle Store and The Mall Korat, starting from:

  • Shop for fashion and sports totaling 2,000 baht from Monday to Friday, M CARD members receive a CASH COUPON of 200 baht, or every day, UOB credit card members receive a CASH COUPON of 300 baht.
  • PAYDAY offers fun every end of the month, specifically on August 25-31, September 25-30, and October 25-30, 2023. Shop for fashion and sports totaling 15,000 baht/day to receive a hotel stay package at AVANI CHAWENG SAMUI* worth 32,500 baht or THE WHOO, Self-generating Anti-Aging Concentrate Special Set worth 3,500 baht. (*Use as needed and repay in full on time to avoid 16% annual interest. *Terms and conditions apply as specified by the bank and shopping center.)
  • Receive an additional CASH COUPON of 300 baht when shopping from 8 highlighted brands including ADIDAS, DECATHLON, GLOBAL WORK, NIKO AND…, POMELO, PUMA, SKECHERS, URBAN REVIVO. Additionally, receive 2 more benefits, with discounts up to 20% and M POINT x2 at stores ADIDAS, ARI FOOTBALL, BETTER VISION, CITY CHAIN, GOLDEN OPTIC, H&M, JD SPORTS, KIPLING, PUMA, REV RUNNR, SKECHERS, UNDER ARMOUR, URBAN REVIVO.

Experience THE MALL LIFESTORE FASHION & SPORTS NEXT DOOR – Chic and Close to You, updating fashion trends for every lifestyle at all branches of The Mall Lifestyle Store and The Mall Korat. For more details, follow us on Facebook: themallgroup.