The response has been overwhelming! Beger, a leader in color innovation and construction materials, has announced an extension of its hot campaign "Beger AI Scan-Discount-Lucky Draw" until September 30, 2025. This reaffirms the success of this popular campaign, which is the first in Thailand to utilize AI OCR for real-time bill scanning, creating an instant discount phenomenon that has received tremendous feedback from customers and retailers nationwide. Revolutionizing the game! Leading the trend in the Thai color market once again with “Beger AI,” the first intelligent system in the industry.

This campaign is not just a price reduction promotion; it is a testament to the integration of digital innovation into the construction materials market. With the “Beger AI” system, customers can scan their bills via LINE to receive real-time discounts in just two simple steps, enhancing efficiency for both retailers and customers and creating a new experience for accessing exclusive benefits that are fast, easy, transparent, and flexible.

Buy more, save more, with no minimum purchase! Boosting sales for SME retailers – easy discounts, smooth sales.

This initiative by Beger reflects positive outcomes for SME businesses and paint/construction material retailers during a volatile market period. It embodies the concept of designing a system that allows partners of all sizes to access business opportunities equally through online channels and an AI system that manages promotions in real-time, enabling both large and small retailers to genuinely increase their sales.

At the same time, customers benefit equally, helping to drive the market forward in this new economic era. In a construction market that requires stimulation, this campaign has become a positive force promoting sales for SMEs and construction material stores nationwide, where adaptability and technology usage are crucial factors.

Beger is open for easy online participation, whether you are a large or small store; everyone has equal access to business opportunities.

Participating product categories:

  • Exterior and interior paints
  • Roof paints
  • Wood paints
  • Steel paints
  • Waterproofing products

Joining the campaign is easy in just 2 steps:

  1. Add LINE: @BegerClub
  2. Purchase products and take a photo of the bill to send via LINE

Receive instant discounts per bucket – the more you buy, the more you save! No limits. The power of collaboration drives the market forward.

Beger would like to thank all customers and partners who have contributed to this success during this time, as we continue to support the sustainable growth of local businesses and drive the market into an era of innovation that meets the needs of consumers, craftsmen, contractors, and retailers comprehensively. “We believe that integrating innovation not only enhances sales efficiency but also marks the beginning of driving the market towards a future where all parties benefit together.”

For more details: www.beger.co.th Facebook: BegerPaint