ASW Achieves Pre-Sales of 14.578 Billion in the First 9 Months, Surpassing 82% of Annual Target, Prepares to Launch Aquarous Jomtien Pattaya Flagship Project for High Season
Asset Wise (ASW) reinforces its strength, showcasing a performance of 14.578 billion baht in sales for the first nine months of 2023, accounting for 82% of the annual pre-sale target. The main sales drivers include the single-house project The Arbor Ramintra-Watcharapol, the riverside single-house project CHANN The Riverside Boromratchachonnani, and the Phuket project THE TITLE CIELO RAWAI, which has already achieved over 90% in sales.
It is expected that by the end of the year, the number of foreign tourists will surge, bolstering domestic purchasing power. This presents a great opportunity for real estate in tourist cities as they prepare to launch the new project “Aquarous Jomtien Pattaya,” a luxurious staycation residence condominium project valued at 5 billion baht, just a few steps from Jomtien Beach, with amenities catering to all generations.

Mr. Kramchat Wiphanpong, CEO of Asset Wise Public Company Limited (ASW), a leading real estate developer focused on lifestyle under the concept of "Happiness Designed for You" or "We Build Happiness," stated that in the first nine months of 2023 (January-September), the company achieved sales from condominium and housing projects totaling 14.578 billion baht, a 24% increase from the same period last year, representing 82% of the annual sales target set at 17.8 billion baht.

This performance stems from residential projects launched in the second quarter of 2023 that continue to generate sales, including The Arbor Ramintra-Watcharapol, a nature-inspired single-house project located on Jatujoti Road near the Chalong Ratch Expressway (Ramintra-At Narong) valued at 1.5 billion baht, and CHANN The Riverside Boromratchachonnani, a single-house project in a prime location by the Tha Chin River, close to Mahidol University Salaya, with a total project value of 1.8 billion baht. Additionally, the project THE TITLE CIELO RAWAI, a leisure condominium in Phuket, valued at 1.2 billion baht, developed by Rompho Property Public Company Limited (TITLE), a subsidiary of the group, has received excellent responses, achieving a take-up rate of over 90% just one week after its launch.
Mr. Kramchat further stated that the end of the year is a crucial time for the tourism industry, one of the key engines driving Thailand's economy. The Tourism Authority of Thailand (TAT) predicts that in the last four months of 2023 (September-December), over 12.22 million foreign tourists will visit Thailand, a 20% increase from the same period in 2022, expected to generate approximately 653 billion baht in revenue, growing by 29%. The company believes this trend will strengthen domestic consumer purchasing power and presents a great opportunity for the real estate market, especially in tourist cities, to tap into the foreign market looking for short-term and long-stay housing in popular destinations like the EEC and Phuket.

For operations in the fourth quarter of 2023, the company continues to pursue its strategy, The New Frontier, developing residential projects in the EEC and Phuket, which are popular tourist cities in the country. It is preparing to launch its flagship project, Aquarous Jomtien Pattaya, a luxurious staycation residence condominium project covering 5-3-76.1 rai, valued at 5 billion baht, located in a prime area near Sukhumvit Road and Jomtien Beach. This new condominium project will be 44-47 stories high, comprising 606 units, with amenities catering to all generations, including a large Aqua Park with four swimming pools, a Kids Club, and wellness facilities to meet every lifestyle, along with highlight Cloud Facilities that will create memorable experiences for residents, catering to both Thai and foreign customers seeking a vacation condominium.

Additionally, due to the consistently excellent response, the company may consider launching new projects in Phuket, with details expected to be revealed soon.
Asset Wise Public Company Limited (ASW) operates in real estate development, focusing on high-rise and low-rise residential projects in prime locations under the concept of "Happiness Designed for You" or "We Build Happiness." Currently, it has developed over 68 condominium and housing projects under various brands designed to create happiness suitable for every lifestyle, including KAVE, ATMOZ, MODIZ, ESTA, THE ARBOR, THE HONOR, CHANN, and brands under Rompho Property Public Company Limited (TITLE), a subsidiary of the company, with a total project value exceeding 98.105 billion baht, comprising 52 completed and ready-to-move-in projects and 16 projects currently for sale and under development. As of the second quarter of 2023, the company has a backlog of sales awaiting revenue recognition valued at over 23.678 billion baht.