Noble Development Public Company Limited or NOBLE is aggressively moving forward to launch new projects in the second half of the year, with a total value exceeding 19.5 billion baht. The company is confident that its revenue for this year will reach 14 billion baht, showcasing a backlog of 21 billion baht.

Mr. Sira Udon, Chief Operating Officer of the Real Estate Business Group at Noble Development Public Company Limited or NOBLE, revealed the company's business plans for the second half of 2024, stating that the company is preparing to continuously launch new projects as planned, including:

  • The latest project launched is New Jade Single House, Ratchaphruek – Chaeng Watthana, with a project value of over 1.9 billion baht.
  • Projects that are gradually transferring ownership and ready for occupancy this year include:
    - New Noble Ratchada Ladprao
    - New Connect Condo Don Mueang
    - New Connect Biz Don Mueang
    - Noble Form Thonglor

According to the business plan for the second half of the year, along with continuous sales from previously launched projects, the company aims for revenue in 2024 to reach 14 billion baht, with a backlog valued at 21 billion baht, which will gradually be recognized as revenue until 2027.

As for the competitive landscape in the real estate sector in the second half of the year, the company anticipates increased competition due to government measures to stimulate the economy in real estate, including reductions in transfer and mortgage fees, as well as pushing for legislation allowing foreigners to own up to 75% of condominiums, up from the previous 49%. Additionally, the opening up for the LGBTQIAN+ community to jointly purchase housing is seen as a positive signal for the business sector, particularly for the overall real estate industry, as it facilitates joint loan applications for the LGBTQIAN+ group, granting them rights to engage in various transactions together. This factor is expected to invigorate the real estate sector and drive growth from increased purchasing power.