Sri Amphae Rattanamayu, CEO of Marketing at Sansiri Public Company Limited led the team in celebrating a significant achievement this year, securing the top position in marketing strategies within the Thai real estate sector. The company received major awards both locally and internationally, including the The Most Powerful Real Estate Brand 2023 for the fifth consecutive year from Terra BKK, the Marketing Excellence Awards 2023 organized by Marketing-Interactive, a leading global online marketing and advertising magazine, and the Most Valuable Real Estate Brand 2023 as ranked by a collaboration between Baramizi Group and the Faculty of Commerce and Accountancy at Chulalongkorn University. This accomplishment reflects the intense efforts made as the company approaches its 40th anniversary, reaffirming its status as a true leader in the Thai real estate industry.

For the three prestigious awards Sansiri received in 2023, they include the The Most Powerful Brand in Real Estate 2023 from Terra BKK.

Sansiri is the only real estate company to win this award for the fifth time, recognized for its excellence in three areas: Brand Famous, being a well-known brand; Dynamic, being a brand that adapts continuously; and Trusted, being a brand that consumers trust for quality. These three aspects are crucial for consumers when making purchasing decisions, and Sansiri stands out as a leader in single-family homes, making it the top choice for consumers, especially among Gen Z and the Middle Income group, based on research data collected from nationwide samples.

Next is the Marketing Excellence Awards 2023, organized by Marketing-Interactive, a leading global online marketing and advertising magazine. This competition recognizes outstanding work in strategy, marketing communication, advertising, and public relations across all industries. Sansiri won a total of four awards, including a Gold Medal in the Search Marketing category and a Bronze Medal in the Performance Marketing, Digital Marketing, and Marketing Innovation categories through the campaign "Win Quality Leads in Real Estate with Tech and Data." This campaign utilized data and technology to enhance search marketing strategies, ensuring maximum efficiency and effectiveness in marketing plans, allowing every customer search and keyword to meet their needs throughout the entire customer journey.

Lastly, Sansiri was awarded the Most Valuable Real Estate Brand 2023, recognized as the number one brand in the real estate sector with the highest future value for the year 2023. This reflects the company's commitment to being a leading property developer in the country and its global growth. The Most Valuable Real Estate Brand 2023 assessment was a collaboration between Baramizi Group and the Faculty of Commerce and Accountancy at Chulalongkorn University, utilizing a newly developed set of tools called Brand Future Valuation (BFV) that can comprehensively and powerfully assess brand value, including future brand valuation, making it a unique tool in Thailand.

As Sansiri enters its 40th year, it remains one of Thailand's leading real estate companies, continuously striving to enhance its competitive capabilities, reaffirming its position as the number one brand for those aspiring to own a home through strong product development and marketing strategies that meet consumer needs across all segments in terms of design, functionality, quality, and service throughout all stages of living. The company aims to offer a lifestyle that goes beyond expectations while providing high standards of care for a better life for everyone every day with Sansiri, under the concept of YOU Are Made for Life, addressing the needs of customers of all ages, listening to stakeholders, and creating sustainable benefits for all parties involved.