‘Diamond Building Products Public Company Limited or DRT’ assesses that its sales for the first quarter of 2023 will grow as planned, reinforcing its product diversity, strong distribution channels, and brand strength, which support its market potential to meet demand during the sales season. The company is also fully managing its product mix to alleviate the pressure from rising production costs.

Mr. Satit Sudbanthad, Chief Executive Officer of Diamond Building Products Public Company Limited (DRT), a manufacturer and distributor of roofing systems, synthetic wood, fiber cement boards, decorative wall boards, lightweight bricks, SPC-FC stair wood, ready-to-serve coffee shops (DIAMOND Cafe), and installation services for roofing structures and tiles under the trademark ‘Diamond’, revealed that the operational outlook for the first quarter of this year is expected to maintain a sales growth rate of 5% as planned. This is due to the company’s strength in product diversity under the Diamond brand, which can be used to construct entire houses, as well as its comprehensive distribution channels targeting retail construction material stores, modern retail construction material outlets, real estate project customers, and export markets. Additionally, the brand is well-recognized by consumers, enhancing its competitive market capabilities.

Furthermore, the company aims to manage its product mix efficiently while maintaining an average machine operation rate of approximately 80-90%, resulting in lower production costs per unit (Economy of Scale). The company is also reducing production costs through Circular Economy principles based on the 3R (Reduce, Reuse, Recycle) approach to manage risks associated with high raw material and energy costs, ensuring that the average gross profit margin is minimally impacted.

“We have a strong distribution network platform and a diverse range of ‘Diamond’ products, enabling us to effectively meet customer demands. This gives us confidence that sales in the first quarter of this year will grow as planned,” Mr. Satit stated.

As for the outlook in the second quarter of this year, the company believes that energy cost factors will improve. DRT is ready to leverage its competitive advantages in all aspects to drive good growth by offering ‘Diamond’ products under the strategy ‘Complete Beauty with Diamond for the Whole House’ to meet the increasing demand for construction materials. Therefore, it is confident that the overall performance for this year will achieve its targets.