Pruksa fulfills the dreams of aspiring homeowners by partnering with Shopee to develop a Gamification system that brings joy back to Thai people. On Singles' Day, November 11, seize the golden opportunity to own a home starting at just 1 Baht as part of the grand Shopee 11.11 Big Sale. This marks the first-ever auction of townhomes through an e-commerce platform in Thailand, starting at just 1 Baht on November 11 from 12:00 PM to 8:00 PM, for one day only!

Ms. Angkana Likitjarnkul, Deputy Managing Director of Corporate Marketing at Pruksa Holding Public Company Limited, stated, "The COVID-19 pandemic has impacted people worldwide for nearly two years, causing many aspiring homeowners to worry about uncertainties in life. As a leading real estate brand in Thailand for over 28 years, Pruksa is ready to bring happiness and fulfill the dreams of those wanting a home by collaborating with Shopee, the leading e-commerce platform in Southeast Asia and Taiwan. We are developing a Gamification system, which is gaining global attention and is a trending concept, to auction homes through an e-commerce platform for the first time in Thailand, starting at just 1 Baht. This initiative aims to provide a joyful experience in home auctions that meets the needs of the New Normal era, ensuring equal opportunities for everyone to own a home."

This campaign will take place on November 11, featuring the auction of premium townhomes in the Pruksa Ville Theparak - Srinakarin project, conveniently located near the Kanchanaphisek Expressway and Theparak Toll Plaza, connecting to Srinakarin Road. The usable area is 116 square meters, designed to meet the needs of every family member with 3 bedrooms and 2 bathrooms, along with project amenities such as a clubhouse, swimming pool, and large garden. It also includes innovative digital home features like Double Security for home safety, with a house width of 5.7 meters and a high ceiling of 2.7 meters. The house is supported by deep foundations that extend the length of the house, accommodating versatile living needs for today and tomorrow. Pruksa believes this will provide safety, relaxation, and maximum convenience, ensuring every family is filled with happiness and lives a fulfilling life."

Ms. Suchaya Paleewong, Senior Marketing Manager at Shopee Thailand, expressed, "We are extremely proud at Shopee to have the opportunity to elevate our collaboration with Pruksa, a leading real estate partner in Thailand, to offer a unique Gamification experience with the first-ever home auction through the Shopee application. This initiative celebrates the return of the Shopee 11.11 Big Sale, the largest online shopping event of the year, eagerly anticipated by Thai shoppers. This innovative initiative reinforces Shopee's commitment as a leading e-commerce platform, aiming to unlock the potential of the e-commerce industry while supporting partner brands to grow in new dimensions. We sincerely hope this collaboration will add vibrancy to our largest online shopping festival while delivering an exciting experience and bringing joy back to all Thai shoppers, sparking creativity for future innovations."

For those interested, you can participate in the auction on Shopee on November 11, 2021, from 12:00 PM to 8:00 PM, starting at just 1 Baht, with bidding increments of 11 Baht. You can bid up to 2 times per hour, and the winner will be announced at 9:00 PM. Lucky One Group will be the authorized organizer of the auction. For more details, visit https://www.pruksa.com/promotion/pruksaxshopee1stbidding or https://shopee.co.th/m/11-11-auction or call 1739.