Property Perfect is set to launch a full-scale marketing campaign starting May 1, following an improving COVID-19 situation. The company has maintained excellent customer care measures and continued sales, projecting first-quarter transfer figures of 2.9 billion baht, surpassing expectations. Additionally, ongoing revenue is anticipated in April, with funds already allocated for the repayment of maturing bonds due in June.

Mr. Wongsakorn Prasithwiphat, Managing Director of Property Perfect Public Company Limited, stated that despite the severe impact of the coronavirus pandemic on the overall economy in the first quarter, the company's performance exceeded forecasts. The expected transfer of ownership for houses and condominiums is approximately 2.9 billion baht, compared to 3.733 billion baht last year, reflecting a decrease of about 22%. Overall, the company has seen monthly increases in transfers during the first quarter and anticipates continued growth in April. Despite lockdown measures in April, the company achieved satisfactory sales while emphasizing safety and comfort for customers during the pandemic, including offering special-priced consumer goods at their club, providing COVID-19 insurance to customers, disinfecting common areas, and screening individuals entering projects.

"The overall response to our projects has been positive, as our products meet the needs of all customer segments, with location being a key strength in both the eastern and western zones of Bangkok, along with attractive common areas. We are also moving forward with plans to launch new house designs and enhance both new and existing projects to adapt to changing buyer behaviors due to the COVID-19 situation," he added.

With the COVID-19 situation showing signs of improvement, the company is preparing to resume full-scale marketing efforts in May for both horizontal projects and condominiums. The upcoming campaigns will focus on alleviating customer concerns regarding housing needs amid ongoing pandemic impacts. The condominium campaign, titled "Free Living for Up to 30 Months," will see the company cover principal and interest payments for the first 30 months, along with discounts of up to 2 million baht. For horizontal projects, the campaign "No Interest, Only Principal" will help ease customer worries about home purchases by offering a year of interest-free payments, with cashback options ranging from 50,000 to 500,000 baht depending on the house price, and minimum payments starting at just 1,000 baht per million in the first year and 2,000 baht in the second year, thus reducing the financial burden and instilling confidence in home purchases during the current situation.

Furthermore, the company acknowledges the dedication and sacrifices of medical personnel in managing the virus outbreak and will offer additional top-up discounts beyond the campaign for every unit in all projects. In June, the company is also preparing to repay maturing bonds worth 1.45 billion baht, having set aside cash reserves in advance. For the third and fourth quarters, the company has two sets of bonds maturing, totaling 1.6351 billion baht, for which plans are already in place to ensure timely repayment.

The "Free Living for Up to 30 Months" campaign for customers booking ready-to-move-in condominiums across 9 projects starts May 1, with the company covering principal and interest for the first 30 months and offering discounts of up to 2 million baht.




The "No Interest, Only Principal" campaign for horizontal projects, including single-family homes and townhomes, offers one year of interest-free payments, with minimum payments starting at 1,000 baht per million in the first year and cashback options of 50,000 to 500,000 baht.