Peref Care: A New Dimension in Real Estate Investment <\/span><\/strong><\/p>

         Real estate investment today is evolving to better suit the lifestyles of a new generation of investors, as reflected in the introduction of new investment products to meet market demands. Similarly, ECG – Research <\/strong>(a private equity consulting firm specializing in off-market financial advisory) recently held a seminar titled PROP ON TOP: The Ultimate Ownership, navigating the real estate investment crisis and delving into investment trends for 2020. This marks a new era in condominium investment, promising a 20% profit immediately upon purchase, introducing Peref Care <\/span><\/strong>, a new investment product that offers more than traditional real estate purchases by allowing payments at 15-25% lower prices.<\/span><\/p>

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         <\/span><\/strong>Mr. Kampol Wichianhoh, Vice President of ECG-Research Co., Ltd.<\/span> <\/strong>stated that the appeal of investing with PerefCare is ideal for investors seeking safe assets, as premium real estate will meet their needs. Therefore, ECG – Research <\/strong>has developed PerefCare, a new investment product designed to mitigate risks and protect capital, generating profits immediately upon purchase with the concept of Pay Less, Earn More. Investors will use 75-85% of the full price for their investment, and PerefCare will help generate returns for investors to eventually cover 100% of the property purchase.<\/p>

        This model is a collaboration between ECG – Research <\/span>and Habitat Group <\/span>to allow customers purchasing projects from Habitat Group to invest in PerefCare. For example, if you invest in a condominium priced at 10 million baht, you would need to put down 15% (1.5 million baht), and if you have 1 million baht saved for investment, you can invest that in PerefCare, choosing an investment period of 1-4 years or longer, depending on the client's capacity. The funds invested in PerefCare will be separate from the 15% down payment.<\/p>

From the return table, it can be seen that investing in PerefCare will yield returns ranging from 7.25-10% per year, depending on the investment duration. This return is received immediately upon purchase (from the construction phase), making it a more lucrative investment compared to regular rental yields, which average around 5% per year. Therefore, purchasing a condominium valued at 10 million baht, set to be completed in the next two years, alongside investing in PerefCare, would result in an actual payment of 8,610,000 baht. Within two years, PerefCare will generate returns equal to the actual payment amount (with returns paid every six months).<\/p>

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         Customers can also feel confident about their investments because PerefCare features the SCPG (Secure Cross Payment Guarantee) system, which enhances security. PEREF Holding S.R.I. guarantees the down payment, generating profits through investments in PerefCare products, while the property developer guarantees the investment portion in PerefCare, ensuring that investors can trust that SCPG provides a high level of investment security.<\/p>

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          Mr. Opas Thirapanaya, owner of the page Opas Yai <\/strong>Hi – Happy Investor <\/strong><\/span> stated that the current real estate market faces numerous challenges affecting consumer purchasing decisions, particularly LTV measures and the strengthening baht, leading to a decrease in purchases by both Thai and foreign investors. Despite the government implementing measures to support actual housing purchases and developers offering numerous promotions, customer purchases remain concentrated in the price range of up to 3 million baht in certain locations, which is concerning due to the high loan rejection rates in this segment.<\/p>

         In terms of Thai investors, it is acknowledged that despite measures to curb investment, there continues to be investment in real estate, as there are always opportunities even in crises. Therefore, in 2020, real estate developers must analyze data and customer demand to align with the needs of the new generation of customers who emphasize information gathering and comparison before making purchasing decisions. Meanwhile, investors remain confident and ready to continue investing in real estate, focusing on selecting reliable locations and development companies. If new investment products like PerefCare are available, they become attractive as they help enhance investment value.<\/p>

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Thank you for the information from ECG – Research <\/span><\/strong><\/p>