KE Group has unveiled its ultra-luxury 6-star single house project, "Crystal Solana", the most luxurious in Thailand, with a project value of 4 billion Baht. It features exquisite design and architecture, complete with unique world-class materials, a high-end clubhouse, and a quality community in the best location along Pradit Manutham Road. Prices range from 60 to 300 million Baht per unit, with bookings opening this August (2018). The company is confident that the luxury home market still has strong purchasing power, especially as land prices in the eastern Bangkok area have more than doubled in the past five years.

Mrs. Suphanavit Iamsakulrat, CEO of KE Group, stated that the overall luxury home market in Thailand continues to grow, with a reported growth of over 10% in 2018. Data from 2017 indicates that there are approximately 91,000 high-net-worth clients in Bangkok, excluding foreign clients. This customer base has an average annual growth rate of 13%. The total market value of luxury homes in Bangkok priced at 50 million Baht and above over the past three years is around 25 billion Baht, or about 8 billion Baht per year.

Land prices on Pradit Manutham Road have increased by 12-15% from 2016, when prices were 250,000-300,000 Baht per square wah, to 350,000 Baht per square wah in 2017. For example, the starting price for homes in the Crystal Park project was 65 million Baht during construction in 2006, but in 2018, they are being sold for 125 million Baht, representing a growth of over 100% or 12% per year, which is higher than general financial returns. Studies show that the average family income in this area is approximately 17% higher than in other parts of Bangkok.

Recently, KE Group has launched the ultra-luxury 6-star single house project "Crystal Solana" in the best location on Pradit Manutham Road, focusing on the design and functionality of the houses under the concept of integrating architecture and global standards uniquely. This project targets the A+ market.

The project boasts several key features, making it the most luxurious 6-star home project in Thailand:

  1. Prime Location: Located on Pradit Manutham Road, it is the only luxury home project in Thailand directly on a main road, close to expressway access, just 1 minute away, situated at a corner with two BTS lines: the Gray and Pink lines.
  2. Architectural Design: The project emphasizes luxurious and elegant design in a contemporary luxury style.
  3. High-Class Space Design: It offers various functional spaces tailored to diverse lifestyles, including a large living room (Great Room), foyer, tea corner, library and game room, party and barbecue terrace (Loggia and Terrace), large bedrooms, and every room connects with green spaces. Some designs include a porte cochere for private parking accommodating up to 10 cars.
  4. World-Class Materials: The project utilizes carefully selected materials of the highest quality, including special marble from Italy, Turkey, and Portugal, luxury sanitary ware from Kohler, and Sherwin-Williams paint.
  5. Clubhouse and Garden: The clubhouse spans over 2 rai, designed for socializing and exercise, featuring a luxurious library, club event room, conference room, large gym, spa, yoga room, salon, a 25-meter swimming pool with a children's pool and slide, tennis court, golf driving range, relaxation garden, children's playground, barbecue area, and running paths of 1-2.5 kilometers through green spaces.
  6. Quality Community: The project emphasizes selecting neighbors and community for every family member, combined with high security and modern safety systems.

"We are quite confident of receiving a positive response due to our past successes with the Crystal Park and Grand Crystal projects, as well as the Crystal Design Center (CDC), a kingdom of home decor and world-class design, which assures us that Crystal Solana will be the village that best meets customer needs. It is the only luxury home project in Thailand located on a main road, close to expressway access, and situated at a corner with two BTS lines: the Gray and Pink lines. The company also has the advantage of existing land costs, allowing us to provide the best world-class materials for our customers," she added.

Mr. Kwin Iamsakulrat, Deputy Managing Director of KE Group, stated that the ultra-luxury 6-star single house project "Crystal Solana" has an average selling price of 60-300 million Baht/unit, with a total of 51 plots ranging from 123-800 square wah. These are custom-built homes available in 2, 3, and 4-story designs, which can be adjusted and expanded according to actual needs, designed by three renowned architectural firms in Thailand: KTGY, PIA, and P LANDSCAPE, offering a total of four designs.

  1. Emeralda: 1,010 square meters, starting price 89.5 - 300 million Baht.
  2. Perla: 745 square meters, starting price 75 - 300 million Baht.
  3. Zafira: 685 square meters, starting price 71.5 - 300 million Baht.
  4. Diamonte: 490 square meters, starting price 61 - 300 million Baht.

The ultra-luxury 6-star single house project "Crystal Solana" will begin accepting reservations from August 2018 onwards. The clubhouse is expected to be completed by the end of 2018, with show homes ready by mid-2019, and the entire project construction is set to be completed by 2022. For more information, please call 02-101-5775 or visit www.crystalsolana.com.

Furthermore, Mrs. Suphanavit added that the future plans of KE Group include acquiring land in key locations to continuously develop luxury home projects, aiming to be the number one luxury home project company in the country. Additionally, there are plans to establish a real estate investment trust (REIT) to manage investments in various real estate forms, including subsidiaries and other potential companies.

At the same time, there are plans for a significant large-scale project, the construction of a "Mixed-Use Project" valued at 50 billion Baht, located at the intersection of Pradit Manutham Road or the Ekamai-Ramintra Expressway and Prasert Manukit Road or Kaset-Nawamin Road, in an economically advantageous location along this road, covering an area of 800,000 square meters, comprising offices, hotels, condominiums, exhibition halls, a transportation hub, and parking buildings for those traveling by BTS to the main business road to support the Gray Line from Watcharapol to Thonglor via Pradit Manutham Road.

Thank you for the information from www.crystalsolana.com