Origin is thrilled with the strong customer response despite the economic situation after launching the "Super Deal: The Power of Deals 3" at the 49th Housing and Condo Expo from March 19-22, 2026, at the Queen Sirikit National Convention Center. The event achieved sales exceeding 1.2 billion baht in just four days, surpassing the set target and solidifying its position as a customer favorite. The company is now preparing to aggressively enter the real estate market in the remaining nine months of the year. Mr. Pirapong Jaroonaek, CEO of Origin Property Public Company Limited (ORI), a comprehensive real estate developer, revealed that the housing market in 2026 continues to face a slowdown due to declining purchasing power, household debt exceeding 80% of GDP, and stringent lending policies from financial institutions. Additionally, there is significant uncertainty from both domestic and international factors, particularly the risks stemming from the U.S.-Israel and Iran conflicts, prompting operators to adapt quickly to changing circumstances.

However, the current crisis presents an opportunity for financially ready consumers looking to purchase housing, as property prices have not yet increased. Simultaneously, operators are offering promotions and sales activities to continuously stimulate customer purchasing power, especially through various special campaigns at the 49th Housing and Condo Expo held from March 19-22, 2026, at the Queen Sirikit National Convention Center. Origin showcased a wide range of condominiums, single houses, twin houses, and townhomes across various brands, including ready-to-move projects, ongoing sales projects, and new launches, totaling 77 projects at this event. They also launched the campaign “Super Deal: The Power of Deals 3”, featuring offers such as 1.80% interest for 2 years from leading commercial banks, starting payments at 1,800 baht per million, discounts up to 10 million baht, and free maintenance fees for up to 3 years.

Throughout the four-day event, there was significant interest from potential buyers visiting booths and making purchases, resulting in over 1.2 billion baht in sales. The ready-to-move condominium segment attracted the most interest, particularly projects near BTS stations and pet-friendly condos. Meanwhile, the horizontal housing segment under the Britania brand also received excellent feedback, with continuous bookings for brands like Belgravia, Grand Britania, and Britania in prime locations in Bangkok. Additionally, further sales are expected to follow after the event, driven by special campaigns and partnerships aimed at making housing accessible for everyone, as evidenced by the “Super Deal: The Power of Deals 3” campaign, which aligns with consumer purchasing power. Mr. Pirapong stated that for the remaining nine months of 2026, Origin will continue its proactive marketing efforts for both housing and condominiums, organizing ongoing marketing and sales activities. At the same time, they will build networks with agents worldwide to expand their business internationally and collaborate with partners to offer special promotions that make it easier for consumers to purchase housing, including activities that cater to the modern lifestyle of Pet Friendly Living, treating pets as family members.

Origin is committed to developing quality projects and delivering the best living experiences to customers by creating condominiums under the concept of “Creative Living For Better Life”, focusing on projects that meet the lifestyle needs of the new generation, Gen Y, Gen Z, and Pet Families. Because a good life is not limited to space, but is about unlocking potential in every dimension of life through creative living solutions, including the BRITANIA homes developed under the concept of Crafted For Better Living, caring for a better life, while providing an enhanced living experience for residents every day.

Origin Property Public Company Limited (ORI) has structured its business clearly as a Holding Company, investing in subsidiaries and joint ventures, both listed and unlisted on the stock exchange, with five main business groups, including:

(1) Real estate development for sale in the condominium sector under Origin Vertical Corporation Limited or ORIGIN VERTICAL

(2) Real estate development for sale in the housing sector under Britania Public Company Limited or BRI

(3) Service business under Primo Service Solution Public Company Limited or PRI

(4) Hospitality and Tourism & Service business under Origin Hotel Public Company Limited or ORIGIN HOTEL

and (5) Logistics and Warehouse business under Alpha Industrial Solution Limited or ALPHA