Kasikorn Bank is ready to support customers in leading smooth lives and advancing their businesses amidst the challenges of a volatile economy. The bank emphasizes its role as a "Progressive Enabler" to help customers move forward in all financial matters. It aims to enhance the financial ecosystem with stable digital technology and attentive services, offering suitable solutions that cover financial services, investments, and global business competitiveness. This commitment is conveyed through an advertising campaign themed 'Further with Satisfaction', inspired by real customer stories, reflecting the bank's dedication to confidently support customers' lives and businesses.

Ms. Kattiya Indaravijaya, CEO of Kasikorn Bank, stated that amidst the challenges posed by high-risk economic factors both domestically and internationally, along with concerns about the global economic slowdown, the bank and its subsidiaries continue to operate prudently. Their key mission is to be a bank that drives the economy and society of the country forward and to provide strong support to customers in various aspects through a 3+1 strategy and productivity enhancement. The bank aims to develop a more complete financial ecosystem to accommodate diverse financial services and expand its financial service network by connecting international payment systems. The bank utilizes technology and capable personnel to develop modern, easily accessible, and highly stable financial products and services, aligning with Thailand's changes, such as becoming an aging society that requires financial planning, investment, and wealth management to ensure customers can lead smooth lives while empowering entrepreneurs and SMEs to tackle new challenges, strengthening Thai businesses towards a stable and sustainable economy.

Additionally, Kasikorn Bank has shared stories inspired by the real lives of diverse customers through the communication campaign "Further with Satisfaction," reflecting the bank's intention to be a driving force and support for customers' lives and businesses to confidently move forward. This is showcased through three advertising films:

· Ordinary Taxi - Different generations, different lifestyles, all ready to support a convenient and timely life.

· Nong Ball - Service with heart, caring from generation to generation, alongside every life goal.

· Mute Lu - Because every idea matters, ready to empower businesses to go further.

Watch the advertisements that will take everyone #FurtherWithSatisfaction at https://www.kasikornbank.com/k_3FwRoim and on KBank Live across all platforms, including Facebook, TikTok, YouTube, X, LINE, and Instagram, as well as digital media and billboards in city centers that create ideas and content suitable for the lifestyles of people in each location, such as the 3D screen at KLOUD building, Siam Square, etc.

No matter what profession customers are in, what stage of life they are at, or what goals they have, Kasikorn Bank is ready to stand by them and ensure that all their financial matters go further, allowing everyone to... move forward with satisfaction.