Beger Co., Ltd. has unveiled a new achievement at the Architect'68 event, reinforcing its leadership in paint innovation in Thailand with the launch of the “2in1 Paint” product line suitable for all surfaces including concrete, wood, and metal. This innovation streamlines the working process while enhancing convenience and durability for both general users and heavy industry sectors.

At the same event, Beger announced a strategic partnership with global partners IRPC and Allnex from the PTT Group under the IBIC: IRPC BEGER INNOVATION COATING project. This collaboration aims to develop paint and construction chemical technologies that are resistant to harsh environmental conditions, suitable for use in general industrial factories as well as in the oil and petroleum energy sectors, both onshore and offshore, and in structures requiring the highest level of assurance.

Beger’s 2in1 paint is an innovation that combines the properties of primer and topcoat into one, produced under standardized manufacturing processes. This ensures consistent quality in every can, eliminating the need for water mixing. It not only reduces painting steps but also lowers labor costs and working time, making it suitable for residential homes, commercial buildings, and large-scale industries. With quality developed and certified by global partners, Beger can offer high-performance products that are user-friendly and meet sustainability goals.

Dr. Worawat Chaiyasaburana, CEO of Beger Group, stated, “The announcement of our collaboration under the name IBIC not only reinforces Beger’s leadership in innovation but also marks an important step in elevating Thailand’s 2in1 paint products to meet the demands of convenience, aesthetics, and industrial durability, supported by global partners in raw materials and technology.”

Furthermore, Beger continues to research and develop new products consistently to set new standards for the paint industry in Thailand and the region, reinforcing the image of a Thai brand that dares to think, dares to act, and is ready to drive the industry towards sustainable growth.