Bangkok Life Assurance continues its collaboration with Bangkok Bank, reinforcing its success in providing protection and savings planning services through life insurance products via bank channels. They organized the <\/span><\/strong>Age of Happiness: Thank You Event for Our Valued Customers <\/span><\/strong>to express gratitude to Bangkok Bank customers who have trusted them for over 20 years through <\/span><\/strong>3 <\/span><\/strong>product groups: <\/span><\/strong>1st<\/sup> <\/span><\/strong>Gain <\/span><\/strong>1st<\/sup> <\/span><\/strong>savings insurance to support savings, <\/span><\/strong>Credit <\/span><\/strong>1st<\/sup><\/span><\/strong>business loan protection insurance, and <\/span><\/strong>Home <\/span><\/strong>1st<\/sup><\/span><\/strong>for housing loan customers, providing both life and critical illness coverage. More than 1.2 million policies have been delivered to Bangkok Bank customers, along with a commitment to “care” by developing products that meet customer needs and offering new benefits according to lifestyles under the <\/span><\/strong>BLA Happy Life Club.<\/span><\/strong>

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Mr. Chon Soponpanich, CEO and Managing Director of Bangkok Life Assurance Public Company Limited, <\/span><\/strong>revealed the purpose of the <\/span>Age of Happiness: Thank You Event for Our Valued Customers<\/span><\/strong>, stating that it not only expresses gratitude to Bangkok Bank customers for their trust in protection and savings planning through life insurance products for over 20 years but also reinforces the power of collaboration between the two organizations that have created suitable life insurance products that have been recognized and trusted by customers for a long time.<\/span>

Mr. Chon stated that currently, Bangkok Life Assurance provides life and savings protection to Bangkok Bank customers through 3 product groups: life insurance for loan protection to mitigate risks, which includes two types: the <\/span>Credit<\/span><\/strong> 1st<\/sup> <\/span><\/strong> for business loan protection and the <\/span>Home<\/span><\/strong> 1st<\/sup> <\/span><\/strong> for housing loan protection. Additionally, there is the savings insurance product <\/span>Gain<\/span><\/strong> 1st<\/sup><\/span><\/strong>, which is well-accepted by customers and has seen a continuous increase in trust for insurance. Bangkok Life Assurance has delivered policies to 1.24 million insured individuals through Bangkok Bank, amounting to a total insured sum of over 500,000 million baht.<\/span>

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The savings life insurance <\/span>Gain<\/span> 1st<\/sup> <\/span>is considered one of the long-term savings tools that provide good returns, offering tax benefits, including life insurance premiums that can be deducted from personal income tax and tax-exempt returns from the policy. Importantly, it is highly secure and can be passed on to heirs. The savings life insurance product <\/span>Gain<\/span> 1st<\/sup> <\/span>comes in various forms to suit each customer's needs, from <\/span>Gain<\/span> 1st<\/sup> <\/span>Speed Up, which meets the needs of customers looking for a policy that provides coverage and annual returns of up to 10%, to the savings life insurance <\/span>Gain<\/span> 1st<\/sup> <\/span>525 (with dividends), suitable for those wanting to save a lump sum, and the <\/span>Gain<\/span> 1st<\/sup> <\/span>Simple, which allows savings starting from just 500 baht per month, providing coverage for 15 years. Recently, a new insurance plan <\/span>Gain<\/span> 1st<\/sup> <\/span>e-Savings 10/5 was launched, featuring short premium payments for 5 years, coverage for 10 years, and guaranteed returns of 5% per year, providing an additional option for Bangkok Bank customers looking to plan for protection and savings.<\/span>

“Throughout the past period, we have been committed to developing life insurance products to meet customer needs, ensuring that the insurance provides good returns and reasonable premiums, under the concept of caring life insurance that offers a positive experience. Bangkok Bank plays a crucial role in recommending products that best meet customer needs, whether it is saving money for future stability or supporting loan customers to ensure that their businesses and assets remain with their families and heirs without becoming a burden for future generations. Therefore, I would like to take this opportunity to thank the customers and Bangkok Bank for trusting Bangkok Life Assurance to deliver protection to all Bangkok Bank customers,” Mr. Chon added.

In the past year, Bangkok Life Assurance has also collaborated with Bangkok Bank to expand insurance channels, allowing bank customers to choose to purchase life insurance at any Bangkok Bank branch nationwide or conveniently purchase life insurance themselves 24/7 through the <\/span>Bualuang mBanking <\/span>application. This year, Bangkok Life Assurance has also introduced new benefits <\/span>5 <\/span>aspects for policyholders under the <\/span>BLA Happy Life Club<\/span><\/strong>, offering great benefits for every lifestyle, especially in health.

Mr. Chatisiri Soponpanich, Managing Director of Bangkok Bank Public Company Limited,<\/strong> stated that this year, Bangkok Bank, in collaboration with Bangkok Life Assurance, has created life insurance products that better meet customer needs under the concept of <\/span>“3 Gens Solution,” <\/span>such as the <\/span>Home <\/span>1<\/span>st Extra <\/span>product, launched on April 1, which features protection for housing loans and prepares coverage for unforeseen events, including medical expenses for 44 critical illnesses, reflecting Bangkok Bank's commitment to being a <\/span>“trusted partner for every household”<\/span><\/strong> for customers across all generations, recognizing the importance of enhancing family stability, accumulating and passing on wealth from generation to generation, and preparing for the succession of family businesses. Above all, the bank is committed to ensuring customers have a better quality of life.

“I would like to thank the customers for trusting Bangkok Bank and Bangkok Life Assurance to take care of the stability and business of their families. We are ready to stand by to support all customers in achieving their family and business financial goals, as well as a good quality of life. In the future, we will continue to collaborate in developing new products and services for our customers to support all Bangkok Bank customers in successfully planning for protection and savings according to their goals,” Mr. Chatisiri concluded.