Villeroy & Boch, a leading global premium ceramic brand from Germany, has partnered with Crystal Home, a business specializing in luxury bathroom decor and comprehensive services, also known as Crystal Design Center (CDC), to launch its first Flagship store in Thailand. The store offers a wide range of products to meet the diverse needs of customers across various price points, catering to both residential and project sectors, along with new collection items available for purchase.

Last November, Villeroy & Boch and Crystal Home held the opening event for the Flagship store, which spans approximately 130 square meters. The design concept is elegantly simple, featuring mock-up rooms to allow customers to explore sample bathrooms in different styles, inspiring them in their bathroom decor. This aligns with Villeroy & Boch's concept of “A House Becomes A Home,” transforming a house into a joyful home in your style, conveying the idea that a home is more than just a structure, but filled with moments of happiness.

Mr. Georg Lörz, CEO of the Bathroom and Sanitary Products Division at Villeroy & Boch, stated, “We are very pleased to collaborate with Crystal Home for the opening of our first Flagship store in Thailand, marking a significant step in our business operations. Thailand is a crucial market for our expansion into Southeast Asia, and we are honored to have a strong partner like KE Group, a leader in luxury bathroom materials and decor through Crystal Home.”

Villeroy & Boch's products encompass both residential and project sectors, offering a complete range of items (Total Bathroom Solution) that truly meet all customer needs. Some of the products and new collections available at the Flagship store include:

  • Homage to Hommage: A collection celebrating Villeroy & Boch's 275th anniversary, featuring classic style with a luxurious touch in the new Pure Black color.
  • Antao: A brand new collection inspired by nature, designed by KaschKasch, featuring natural tones such as Almond brown, Morning Green, Pure Black, and classic White Alpin and Stone White.
  • ViConnect: An innovative wall-mounted sanitary installation solution that is easy and convenient, adhering to German standards.
  • Artis: A countertop washbasin available in 10 Bicolour tones and 4 shapes (round, oval, rectangular, square) to add vibrancy to your bathroom.
  • Colour on demand: A zone where you can choose colors for your washbasin or bathtub to match your home or personal preferences.

The Flagship store also features a variety of other products for viewing, including shower sets, faucets, and project-related items. Additional products can be explored at the Crystal Design Center, Building D.

For more information about Villeroy & Boch, visit:

www.villeroy-boch.co.th

www.instagram.com/villeroyboch.thailand

www.facebook.com/VilleroyandBoch