CEO of Bless Asset Group, Chaiwat Kowitjindachai, is thrilled with the sales results after entering the luxury home market with the first project under the brand 'BLESSINGTON Wongwan-Chatuchot'. During the first VVIP sales event held on November 25-26, 2023, sales exceeded 100 million baht, driven by three main factors: location, value for money, and beautiful design that meets customer needs. He is confident that the luxury home market will continue to thrive as a new generation of wealthy buyers emerges as key consumers.

Chaiwat Kowitjindachai, CEO of Bless Asset Group Public Company Limited (BLESS), a developer of residential real estate under the concept 'Live your Blessed Life,' revealed that the launch of the BLESSINGTON Wongwan-Chatuchot luxury single-detached pool villas received an excellent response from customers, achieving over 100 million baht in sales during the VVIP event, meeting the company's sales targets.

“Although the area faces fierce competition, the sales achieved in just two days during the VVIP event mark a fantastic launch, reinforcing consumer trust in the BLESS brand,” said the CEO of Bless Asset Group.

The 'BLESSINGTON Wongwan-Chatuchot' project is the company's first foray into the luxury home market. The strong initial booking figures reflect positive customer feedback, and the company believes it will meet its sales goals. The success is attributed to the following key factors:

• Location: The project is situated in a highly potential area in northern Bangkok, with convenient transportation links connecting major and minor roads, close to the Green Line BTS station at Khu Khot, and surrounded by amenities that enhance quality of life.

• Value for Money: The luxury single-detached pool villas at 'BLESSINGTON Wongwan-Chatuchot' are the company's first project in this price range, starting from 10-20 million baht*, offering living spaces from 320-450 square meters on land sizes ranging from 60-106 square wah. The focus is on quality and construction standards, with a commitment to maximizing the functional design of each square meter. This is the first time BLESS has collaborated with over 10 leading brands such as TOSTEM, SCG, CHRISTINA, DAIKIN, and leading pool brands like S.Napa, all sharing the same goal of creating luxurious homes at the best value for residents and customers.

• Beautiful Design - Conceptual Relevance: The 'BLESSINGTON Wongwan-Chatuchot' project features luxury single-detached pool villas in a Modern Irish Classic Style, designed for a private community of just 77 families. The design is inspired by the tranquil and beautiful town of Blessington, Ireland, emphasizing uniqueness and an understanding of lifestyle. The project aims to make 'home' more than just a 'residence' by identifying customer insights and incorporating those needs into the design, ensuring that every area of the home is functional and offers maximum privacy. Each house is located on the main road of the project, designed as a Private Central Park Lane, allowing views of the central garden and relaxation under the shade of over a hundred trees, enhancing privacy and creating fresh air.

Chaiwat also commented that while the overall real estate market continues to face various challenges throughout 2023, which may extend into 2024, causing a slow recovery for the business, the luxury home market, particularly luxury single-detached homes in Bangkok and its suburbs, remains largely unaffected. This segment continues to grow alongside increasing demand over the past three years, driven by the emergence of a new generation of wealthy individuals who represent potential customers and are becoming key players in the future economy.

**About the BLESSINGTON Wongwan-Chatuchot Project (BLESSINGTON Wongwan-Chatuchot) Luxury Single-Detached Pool Villas: Located on over 22 rai, developed into luxury single-detached pool villas in Modern Irish Classic Style, with a project value of 924 million baht and a total of 77 units. The project is developed based on three main concepts:

True Privacy Value: Delivering the value of truly private living inspired by the peaceful and beautiful town of BLESSINGTON, Ireland, with a design of wide-fronted Modern Irish Classic Style homes and a commitment to providing private gardens for each unit to enhance privacy for every family member. Each house is located on the main road of the project, designed as a Private Central Park Lane, allowing views of the central garden and relaxation under the shade of over a hundred trees, enhancing privacy and creating fresh air.

Value of Personal Time: Delivering the value of time to enhance family relationships, allowing you and your family to travel conveniently and have more time for home activities and outdoor lifestyles, with easy access to shopping centers, community malls, restaurants, markets, schools, and golf courses, whether by car or BTS, all conveniently located in the heart of Wongwan-Chatuchot, just 3 minutes* from the BTS and expressway.

Tangible Value: Delivering value through the selection of quality materials to create a private living experience from leading manufacturers such as Tostem, quality Japanese windows and doors that help block noise, allowing you and your loved ones to sleep soundly and rest fully. SCG provides quality roofing systems that reflect heat and effectively block rain noise, reducing indoor temperatures and enhancing privacy for all family activities.