Crystal Home, a business specializing in luxury bathroom decor and comprehensive services, has taken a significant step forward by partnering with the renowned German ceramic brand Villeroy & Boch to launch the first Flagship Store in Thailand. This store showcases a variety of bathroom products designed to inspire and fulfill every need for a vibrant bathroom experience. Additionally, it introduces the special collection 'Hommage to Hommage' in celebration of its 275th anniversary, as well as the 'Antao' collection, inspired by the enchanting beauty of nature. This collaboration emphasizes the selection of brands that enhance customer experiences, bringing quality, innovation, and exceptional design into homes, projects, and every aspect of customers' lives sustainably.



Ms. Sutthipa Sawat-Chuto, a director at Luxury at Living Co., Ltd., revealed that the inception of the 'Crystal Home' brand stemmed from the desire to create a central hub for comprehensive luxury bathroom decor services. With over 14 years of experience in managing luxury projects, we can establish strengths that meet customer needs comprehensively, serving as consultants who understand project requirements and designs, sourcing the highest quality materials that are suitable in terms of design and budget, and acting as intermediaries to manage all aspects of the project, including collaboration with contractors, designers, and manufacturers. This ensures that customers can trust that luxury bathroom decor is 'easy and worthwhile' when they come to Crystal Home.

Moreover, Crystal Home operates under a commitment to deliver the best to customers, following the concept of 'Leading Luxury Bathroom Company.' This has led the brand to select high-quality products that reflect luxury and superior innovation, including brands like Kohler, TOTO, AXOR, Hansgrohe, and Villeroy & Boch, which represents luxury and excellence in ceramics, with Crystal Home as the official distributor. The two brands have also forged a significant partnership to combine their values, beliefs, and outstanding aspects of innovation, design, and superior quality to jointly open the first Villeroy & Boch Flagship Store in Thailand, officially launched at the Crystal Design Center (CDC).

Ms. Sutthipa added that the first Villeroy & Boch Flagship Store in Thailand will be operated by Crystal Home at CDC, the most complete home decor center in Asia. The showroom will focus on displaying sample bathrooms in various styles to inspire designers, project owners, and high-end home customers, catering to every need for creating new bathrooms or revitalizing existing ones with high-standard sanitary ware and bathroom fixtures, in line with Villeroy & Boch's concept of 'A House Becomes A Home.' This helps transform living spaces into joyful homes, as a home is not just a place to live but a space where we can express our individuality and showcase our style and taste.



Mr. Georg Lörz, CEO of the Bathroom & Wellness Division at Villeroy & Boch, stated that Villeroy & Boch is a German brand that has been highly regarded by users across Europe for over 275 years. The brand's core focus is on maintaining the quality of its products consistently. In terms of innovation, we have developed high-quality materials such as Quaryl and TitanCeram, as well as modern and standardized production processes. Regarding design, we aim to create a diverse range of styles and unique differences, including rigorous quality checks before delivering the best products to consumers. This reflects that we are more than just sanitary ware or bathroom fixtures; we create products with utmost care. Therefore, the collaboration between Crystal Home and Villeroy & Boch in opening this Flagship Store is a significant honor in conveying the trust that Europeans have in our products to Thai consumers.

The Villeroy & Boch Flagship Store also serves as a space to enhance the experience of decorating bathrooms that are both modern and sophisticated, showcasing collections that reflect every aspect of bathroom luxury, such as 'Artis,' designed by Gesa Hansen, which allows for customizable color tones for sinks and bathtubs, and 'ViConnect,' a solution for quick and standardized wall-mounted sanitary installations and toilets.



A highlight of the launch is the special collection 'Hommage to Hommage,' featuring sanitary ware, sinks, and bathtubs that blend classic charm with distinctive special tones like Pure Black, along with the introduction of 'Antao,' which captures elements of nature in droplet shapes and enchanting colors, including Morning Green, Almond, Pure Black, and two basic tones, White Alpin and Stone White, available in sets of sanitary ware, sinks, and bathtubs.

"Crystal Home operates under a principle of selecting brands that align with our values in innovation, design, and quality, which are foundational to the brands we represent. Similarly, Villeroy & Boch and we share a common commitment to delivering the best to customers, which is not just about selling sinks, showers, bathtubs, or toilets, but also about creating experiences that bring quality and excellent design into homes, projects, and every aspect of customers' lives sustainably," Ms. Sutthipa concluded.

Discover luxurious bathroom decor ideas and experience a comprehensive range of bathroom products and services today at the Crystal Home Concept Store at CDC, 1st Floor, Building D, or visit https://www.crystalhomebkk.com for images and product information. For more details, call 02-101-5123.