Mr. Piya Prayong, CEO of Pruksa Real Estate Public Company Limited (bottom row, 2nd from the right), and Dr. Kritwath Lert-Uthakool, CEO of Vimut Holding Hospital Company Limited (top row, 2nd from the right) signed a memorandum of understanding for the "Collaboration on the Development of Thailand's Innovation District" as members of the Ari area.

            Together with Dr. Phanuchat Chai Rat, Director of the National Innovation Agency (Public Organization) (top row, 3rd from the right), along with a network of 18 partner organizations led by Advanced Info Service Public Company Limited and other partners such as Denso (Thailand) Co., Ltd., Huawei Technologies (Thailand) Co., Ltd., Government Savings Bank, Gunkul Engineering Public Company Limited, and Mahidol University.

            The aim is to develop the Ari area into an Innovation District, focusing on promoting it as a special economic zone for innovation (Special Economic Zone for Startups), developing innovative businesses for startups, driving the future economy, and exchanging and transferring knowledge in science, technology, innovation, and the environment among members, with an emphasis on developing technologies in artificial intelligence (AI), robotics, and immersive technology.

           Being part of this partnership to drive and elevate the Ari Innovation District to the next level represents another collaboration under the concept of "Pruksa Cares... for Life. Tomorrow. Reimagined," aimed at addressing and creating happiness for a better tomorrow for everyone, in line with the promise that Pruksa will continue to think creatively and design a better way of life that enhances quality of life in the future.