M.K. Real Estate Development Plc. (MK) is entering the market in the final quarter of 2019 with 4 new projects of single-detached houses and townhomes, totaling 4.56 billion baht. The first two projects are located in the eastern and western zones of Bangkok, namely "Chuan Chuen Prime Village Bangna" and "Chuan Chuen Town Chaiyaphruek - Chaeng Watthana," under the concept of "Garden Home," reinforcing the 'Well-Being' idea to enhance a good living environment that promotes happiness and sustainability. The pre-sales will commence on Saturday, October 5 - Sunday, October 6, 2019.

          Mr. Sakdina Manlerd, Senior Executive Vice President of Project Management at M.K. Real Estate Development Plc., revealed that regarding the real estate situation in the second half of the year, various factors, including domestic economic issues and external factors, have led to an overall economic slowdown, affecting purchasing power in real estate. Additionally, the impact of housing loan regulations (LTV) has divided buyers into two groups: one group is mostly debt-free, with a budget of 2-3 million baht but needing additional loans for decoration, which the new measures do not allow; the second group consists of those already burdened with existing home or condo payments, who need to put down 10-20% for additional purchases, which most customers cannot afford. Therefore, the company has planned new construction projects that align with the current situation, offering completed homes and down payment options for customers, along with promotional offers to ease their financial burden, such as waiving transfer fees, providing free air conditioning and electrical appliances to allocate budget for home decoration after ownership transfer. The company also collaborates with various banks to assist and advise customers on financing.

          However, the demand for horizontal housing remains stable, as this group still has a need for homes, primarily consisting of customers buying for actual residence. M.K. Real Estate has a policy to develop single-detached houses, duplexes, and townhouses priced between 2-5 million baht, which are affordable and meet the needs of residents in the segment. Each project is developed with unique features to strengthen the products and services.

          In the final quarter of 2019, M.K. Real Estate announced plans to launch 4 new projects with a total value of 4.56 billion baht, starting with the pre-sales of 2 projects this October, consisting of 1 single-detached house project in the eastern zone of Bangkok, namely Chuan Chuen Prime Village Bangna, starting at 3.99 million baht, and 1 townhome project in the western zone of Bangkok, Chuan Chuen Town Chaiyaphruek - Chaeng Watthana, starting at 2.89 million baht.

          The highlights of both new projects are that they are new series homes developed under the concept of 'Garden Home,' emphasizing natural tones and environmentally friendly materials to create a warm and safe feeling. The single-detached house project Chuan Chuen Prime Village Bangna is located on Bangna-Trad Road, Km. 29, featuring 2-story single-detached houses with usable areas ranging from 115 to 179 square meters, along with over 2 rai of common garden space. Meanwhile, the Chuan Chuen Town Chaiyaphruek - Chaeng Watthana project offers premium 2-story townhomes with a width of 5.7 meters on a 21 square wah plot, featuring 4 bedrooms, 3 bathrooms, and 2 parking spaces with a usable area of 140 square meters. The design emphasizes openness to allow natural light and air circulation, with a downstairs bedroom to accommodate families with elderly members or to adapt to the residents' lifestyle. The common garden area is designed for all ages to use together, featuring a spacious lawn, a foot massage area for the elderly to exercise gently, a playground for children's learning, a jogging track, and outdoor exercise equipment, all aimed at promoting a healthy living environment, making "home" the "center" of happiness for everyone in the family.

          Mr. Sakdina added, "The main reason we chose to launch these two projects first is due to their prime locations, along with the construction plans and our existing customer base from the 'Chuan Chuen Town' series, which has already launched over 3 projects in the Bang Yai and Ratchaphruek - 345 areas, where we are already well-known. The Bangna area also has an existing customer base from over 3 projects, and customers have consistently trusted the construction quality of the Chuan Chuen brand. The Chuan Chuen Town Chaiyaphruek - Chaeng Watthana project targets customers looking to upgrade from their current residences, such as condos or rental homes, or expand their families, particularly those with stable incomes living in the Ratchaphruek, Chaeng Watthana, Pak Kret, and Rattanathibet areas, who can easily access the city via convenient transportation routes, close to expressways, shopping malls, and community areas. Meanwhile, Chuan Chuen Prime Village Bangna targets customers looking to upgrade from their current residences in the Bangplee, Bang Bo, and Bang Sao Thong areas, close to workplaces in the Wellgrow Industrial Estate, emphasizing convenient travel, proximity to expressways, and Suvarnabhumi Airport, as well as customers with stable incomes or small to medium-sized business owners."

          Discover "single-detached houses" and "premium townhomes" as M.K. Real Estate Development Plc. launches pre-sales for the first 2 projects! Chuan Chuen Prime Village Bangna starting at 3.99 million baht and Chuan Chuen Town Chaiyaphruek - Chaeng Watthana starting at 2.89 million baht during the VIP DAY on Saturday, October 5 - Sunday, October 6, 2019, from 09:00 AM to 06:00 PM at the sales office, with special offers and various promotions available. Register for special privileges at www.mk.co.th or inquire for more details at Tel. 1622.

 

Thank you for the information from www.mk.co.th