Mr. Manop Kamsawang, Asset Manager of Asset World Retail Co., Ltd., revealed that <\/strong><\/span>the overall competition in the retail business sector in Bangkok and economic cities is continuously growing, with a clear trend of expansion expected over the next 1-2 years. However, despite the increasing competition, there are still opportunities and factors conducive to investment, such as urban expansion and a rising number of tourists, which are crucial in attracting investors. In developing new projects, operators must strategize to create differentiation and meet customer needs. The company focuses on creating a new dimension in business that is unique and diverse compared to other retail businesses by using a community market model that blends the strengths of both large and small tenants to attract target customers and foster long-term growth. Additionally, the company aims to modernize the shopping center format to meet customer demands, announcing the development plan for the 'Lasalle Avenue Shopping Center' in the Lasalle-Bearing area with an investment budget of over 350 million baht. A Soft Grand Opening was held on June 29, which received a warm response from the local community.

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          "The Bangna area is a strategic location, serving as a gateway to the industrial and economic center, surrounded by office buildings, exhibition centers, numerous real estate development projects, and continuously growing industrial areas such as Bangpu Industrial Estate, Pu Chao, Bangplee, Bangpakong, and Chonburi. Additionally, the area offers convenient transportation options, with easy access to the city via the First Stage Expressway and the Burapha Withi Expressway, as well as connections to the motorway leading to Chachoengsao, Chonburi, and Rayong. Importantly, it is a central hub for transportation with three electric train lines, including the Green Line extension from Bearing to Samrong, the Yellow Line from Ladprao to Samrong, and the Light Rail from Bangna to Suvarnabhumi. Once all routes are operational, the number of users is expected to double. Furthermore, the population living in the vicinity of Lasalle Avenue exceeds 230,361, with a yearly growth trend. Surveys indicate that the population has one of the highest household incomes in the top 10 of Bangkok. These factors will be key indicators of business opportunities that will lead to the success of Lasalle Avenue Shopping Center as planned," Mr. Manop Kamsawang stated.<\/strong><\/span>

          Mr. Thanawat Atchariyawut, General Manager of Lasalle Avenue Shopping Center, Asset World Retail Co., Ltd., explained the highlights and operations of Lasalle Avenue Shopping Center: <\/span>Lasalle Avenue Shopping Center is a new concept community mall that caters to all lifestyle needs, covering an area of over 6,000 square meters, featuring special highlights such as a 'Green Space' of over 3,000 square meters, serving as a new lung for the Lasalle area, along with complete facilities for families to enjoy throughout the day. The 'Food Destination' offers a variety of leading restaurants from both Western and Eastern cuisines, and 'Uniqlo' has a Roadside Store format, which is the second branch in Thailand, emphasizing the convenient location adjacent to several major roads including Sukhumvit Road, Bangna-Trad Road, and Srinakarin Road. On June 29, Lasalle Avenue Shopping Center held a Soft Grand Opening with over 50% of the stores already operational. On June 29 and 30, marketing activities welcomed fun with a Mini Concert featuring artists Kangsom Tanatat and Hun Isariya. Additionally, there were Troop activities adding vibrancy to the shopping center throughout the day, attracting a large number of customers. Special promotions include 1. Discounts of up to 20% from participating stores and restaurants, 2. For every 1,000 baht spent, customers can enter a draw to win round-trip tickets from Bangkok to the Maldives (5 prizes, 2 seats each), 10 prizes for a night stay at The Ravee Kanya Bangkok Wellness Cuisine Resort with aroma therapy, 10 chic watches from Nixon, and special prizes for the top 5 highest spending customers using KTC credit cards, available from now until August 31.

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          For business operations in 2018, the company aims to establish Lasalle Avenue as a shopping center that meets the lifestyle needs of the target group in the Lasalle-Bearing area, which includes both Thai and foreign residents, students, and office workers, serving as a second home. This will be achieved through the creation of relaxation spaces, including green spaces, and becoming a food destination that caters to all lifestyle food preferences across social lifestyles and family dining. The center will also host diverse Theme Market activities throughout the year to create excitement and interest, attracting customers to use the services.

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          Lasalle Avenue will officially open on July 24, with special activities including a Meet & Greet with the handsome young actor 'Weir-Sukolwat' in a warm atmosphere amidst beautiful gardens, and a mini-concert by the doctor-singer 'Rit-Ruangrit'. Continuing on July 25, there will be an indie market from Maxnet Market along with a mini-concert from the popular girl group 'SWEAT 16'. The center has planned to organize Theme Markets throughout the year to bring joy and excitement to its customers.

For more details, visit <\/span> www.facebook.com/LasallesAvenue<\/a><\/strong>

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Thank you for the information from LasallesAvenue<\/a><\/strong>