Following the announcement of a $500 million investment deal in 2017 between JD.com and Central Group, Thailand's leading department store, the moment many have been waiting for has finally arrived. JD Central, the online store, officially launched on June 18, 2018. It seems that established online retailer Lazada now faces a significant competitor that could hinder its future growth. JD Central is not just another player; it comes equipped with comprehensive services that iPrice, the largest online store comparison platform in Southeast Asia, has surveyed, ensuring JD Central has a competitive edge. Let's take a look at what they offer.

          JD Central is similar to Amazon in terms of fast shipping. With express delivery, you can receive your products within one day, unlike Lazada or other marketplaces that require longer preparation times due to lack of stock. Plus, at JD Central, you can enjoy free shipping on orders over 99 baht.

  • There is a countdown timer for promotional products. Customers often find it confusing to know when promotions end, even if a date is specified. However, this won't be an issue with JD Central, as they provide a clear countdown timer, giving customers more time to make decisions. The countdown starts as soon as the product appears in the promotional section.
  • Guaranteed quality products that are authentic, ensuring that brand-conscious shoppers both domestically and internationally can trust that their money is well spent and that they will receive the products they desire. Additionally, there are numerous discount coupons available to attract shoppers.

  • Collaborating with Central, a top department store in Thailand, along with an online store ranked in the top 10 according to Map of E-commerce by iPrice, ensures that JD Central benefits from Central's loyal customer base.
  • They offer a quick return policy of just 3-5 business days, alleviating concerns for shoppers about receiving subpar products and wasting their money. With the reputable names of JD and Central, customers can trust that their satisfaction is a priority.
  • JD Central's Facebook Fan Page gained over a thousand followers within just one day of launching, even before the company began serious promotional efforts. This indicates the potential popularity JD Central could achieve in the future.

          In summary, the advantages of the partnership between JD.com and Central are numerous. However, the key point is leveraging each party's strengths. The three main aspects are: 1. Enhancing JD.com to become the largest marketplace in Thailand through Central's network, 2. Improving online payment systems, including E-Payment and Wallet, using JD Finance's Big Data technology, and 3. Addressing logistics gaps with E-Logistics systems that JD.com successfully implemented in China, reducing costs significantly. Although drone delivery in Thailand faces many limitations, JD.com's experience as the 'Amazon of China' may soon bring futuristic delivery systems to the region.

Thank you for the information from www.jd.co.th