<\/em><\/strong>Land and Property Group has been a specialist in real estate development in the western Bangkok area for over 20 years, dominating the housing market in the Salaya district. The company highlights the success of its brand ‘The Balanz,’ which has won the hearts of consumers, successfully closing sales on its first project and continuing with its second project, ‘The Balanz Pinklao-Sai 5,’ valued at 1 billion baht. This project features large single-family homes and twin houses starting from 36.7 to 52.5 square wah, with standout functions including 4 bedrooms, 3 bathrooms, and 2 parking spaces, priced between 3-5 million baht. This initiative supports the growth of the real estate market in the Pinklao-Sai 5 area, a prime location in western Bangkok, catering to the needs of a new generation of residents and reflecting significant changes in the area, including lifestyle shifts, large shopping malls, and quick access to business districts via various routes such as the new Si Rat Expressway and the light red suburban train line (Taling Chan - Salaya).

          <\/em>Mr. Chana Lertlumpleephan, CEO of Land and Property Group Co., Ltd., a real estate development expert in western Bangkok for over 20 years, revealed the overall picture of property development in the past 1-2 years. He noted that the land in western Bangkok, particularly the Salaya-Phutthamonthon area, has been continuously developing from the Pinklao city center, Charansanitwong, and Borommaratchachonnani Road, becoming a new residential market that modern city dwellers desire due to its convenient public transportation and connectivity. This includes the light red suburban train line (Taling Chan - Salaya) currently under construction and the opening of the new Si Rat Expressway, attracting those working in the city areas of Phra Nakhon, Pinklao, Charansanitwong, or Sathorn, Silom, and Chatuchak to seek housing in the Salaya-Phutthamonthon area. Additionally, the Salaya-Phutthamonthon area is surrounded by new lifestyle amenities, including lifestyle malls and large shopping centers like Central Salaya.

          <\/em>The company aims to continuously develop new projects under the new brand The Balanz, launched in 2015, to drive the company's performance towards stable and sustainable growth. The goal for the next three years (2017-2019) is to achieve sales revenue from The Balanz reaching 1 billion baht, with revenue recognition of 250 million baht in 2017, an estimated 400 million baht in 2018, and another 450 million baht in 2019.

          <\/em>Mr. Siam Lertlumpleephan, Managing Director of Land and Property Group Co., Ltd. discussed the success of building the brand ‘The Balanz’, stating that the company developed The Balanz (Salaya) as its first project in 2015, gaining significant trust from customers, allowing for the complete sale of the project. Recently, the company launched The Balanz (Pinklao – Sai 5), its second project, which debuted in February 2017 and received a strong response, with over 50% of pre-sales (approximately 120 units) sold within just 10 months, generating about 150 million baht in revenue for 2017. Currently, there is a backlog of over 320 million baht, and the company anticipates closing sales for the entire project by the end of 2018.

          <\/em>The The Balanz (Pinklao - Sai 5) project has a total value of 1 billion baht, situated on a 45-rai plot with a total of 236 units, starting at 3.39 million baht. The concept is ‘The True Balance of Happiness,’ blending Thai tradition with modernity, catering to the needs of large families seeking spacious living areas in a tranquil setting with large homes that emphasize openness in a quality community. Located in the prime area of Pinklao-Sai 5, it offers multiple access routes (Selective Location), such as Borommaratchachonnani Road, just 3 kilometers from Phetkasem Road, 6 kilometers away, and a shortcut to Phutthamonthon Sai 4, only 3 kilometers away. It is also close to the light red train line extension (Taling Chan - Salaya) and the new Si Rat Expressway, making it easy to access. Additionally, it is surrounded by modern lifestyle amenities, such as Central Plaza Salaya and Mahidol University.

          <\/em>Moreover, every house is constructed with red brick, showcasing a modern design style with premium quality materials, offering more usable space and functions, and enhanced security with a triple-security system, including a double-gate entrance and alarm systems installed in every house.

          <\/em>The house designs feature a new design emphasizing a blend of Thai and modern styles, with three large house models: House Suk Saran, starting from 52.5 square wah, with 180 square meters of usable space, featuring 4 bedrooms, 3 bathrooms, 1 relaxation room, and 2 parking spaces; a perfectly sized single-family home for every life start, with a functional layout and an additional second-floor multipurpose area and a bedroom on the ground floor. House Suk Sabai, starting from 42 square wah, with 140 square meters of usable space, featuring 4 bedrooms, 3 bathrooms, and 2 parking spaces; a new concept large single-family home that offers value, with a master bedroom that includes an en-suite bathroom, a walk-in closet, and a ground-floor multipurpose room with a full garden view. Lastly, House Suk Jai, starting from 36.7 square wah, with 130 square meters of usable space, featuring 3 bedrooms, 3 bathrooms, and 2 parking spaces; a newly designed Thai-modern style home that completes life with comprehensive functions and a garden area surrounding the house.

          <\/em>Additionally, every house is equipped with an intelligent garage lighting system (Auto Lighting) for convenience and safety upon entering the home, offering exceptional value for a single-family community with complete amenities such as a clubhouse, fitness center, saltwater swimming pool, kids' room, relaxation hall, and large public parks, ensuring confidence for residents from generation to generation with quality construction using red bricks throughout (Brick Construct Quality), large, airy windows facing green spaces to welcome pure ozone from nature.

          <\/em>Mr. Piti Lertlumpleephan, Deputy Managing Director of Land and Property Group Co., Ltd. stated that the company sees the real estate sector in the Salaya-Phutthamonthon area growing at a rate of about 4-5%, in line with the overall industry expected to grow around 5-7%. For this year's strategic plan, the company has set strategies to cope with increased competition, leveraging its expertise from over 20 years of project development in western Bangkok, which provides deep insights into consumer needs in the area. Throughout its business operations, the company has focused on quality construction, earning continuous trust from customers, and has invested in project development entirely with its own funds, allowing for financial flexibility to develop new projects that meet quality standards at affordable prices.

          <\/em>The company is preparing to launch the The Balanz Pinklao-Phutthamonthon Sai 5 project on February 3-4, 2018, with a special starting price of only 2.99 million baht, available only during the event, along with exclusive promotions for customers who book during the event, including free air conditioning, free common area fees, and free transfer fees. Additionally, the event will feature a mini-concert by Ben Chalatit and special guest host Kant Kantathavorn, along with various activities in a relaxed atmosphere with food and drinks throughout the event.

Thank you for the information from www.thebalanz.com