Peace and Living Elevates the Living Experience: Launches Fit-in Package 'CHER UP' in Collaboration with EZYBUILT by Q-CHANG
- Plus Property indicates that Longevity has become a new challenge in living, not just a medical issue, as the quality of Health span depends on lifestyle and long-term living environments.
- Reinforcing the role of Property Management, which not only cares for buildings but also for quality of life, aligning with the Wellness Real Estate trend that is becoming a key focus in the Thai real estate market.
- Viewing 'home' as the foundation of well-being; if the environment does not support health and safety, it will inevitably affect quality of life and property value in the long run.
- Establishing 4 systematic strategies to drive Longevity, covering health promotion, quality community building, safety-enhancing technology, and empowering residents to take care of themselves.
- Focusing on developing living spaces that accommodate all life stages, creating stability, peace of mind, and sustainable quality of life.
Ms. Narumol Apornthanakul, Deputy Managing Director of Plus Property Co., Ltd. revealed that amidst changes in social structure and consumer behavior that emphasize health and long-term quality of life, the concept of 'Longevity' has clearly expanded its role from the medical and healthcare sectors to the dimension of living. The essence of having a Health span or living a long, quality life depends not only on access to good medical care but is significantly related to lifestyle and daily living environments.

This concept aligns with the direction of Wellness Real Estate, which emphasizes designing and managing living spaces that promote physical and mental health and balance in life. This requires the real estate sector and property management to shift their role from merely managing assets to comprehensively caring for the quality of life of residents.
A home is a space where people live long-term; if the environment does not support health and safety, quality of life is likely to decline. Therefore, the role of Property Management is not just to maintain buildings but to create an environment conducive to sustainable physical and mental well-being.

From this concept, Plus Property has established 4 main strategies to enhance holistic living care that supports Longevity in a tangible way, accommodating all life stages:
- Continuous promotion of physical and mental health
We prioritize preventive health care through partnerships with health allies to facilitate residents' access to health knowledge and services, reducing long-term health risks and making living a part of daily health care, such as having nutritionists, mental health consultants, and home health check-ups.

- Creating quality communities
Longevity does not only refer to physical health but also includes mental health and relationships with those around us. Plus aims to create communities that foster interaction through activities and participation in projects to promote happiness in long-term living, such as yoga sessions in the common lawn, stretching before swimming for safety, art therapy activities, or volunteer activities for mental healing, such as helping to restore schools and sharing knowledge and expertise with residents and the surrounding community.

- Using technology for safety and peace of mind in living
Safety is a fundamental factor in quality of life. Plus employs smart technology (Smart Technology) from LIV-24 to enhance preventive safety standards, utilizing AI solutions to detect anomalies and provide real-time alerts 24/7, preventing intrusions, dangerous animals, or fires. Additionally, there is an IoT system that monitors building equipment operations, such as elevators, electrical systems, and water systems, to reduce damage and prevent issues before they arise, minimizing loss of life and property.
- Building immunity for residents to care for themselves and those around them
Empowering residents to have immunity and the ability to survive emergencies or risks that may arise in daily life through education, communication, and tools that enhance safety awareness and cautious living to strengthen the community from within, such as providing emergency keychains to residents, collaborating with Sansiri and Whoscall to offer special codes for residents to prevent fraud, and educating about emergency situations to enable residents to assist themselves in emergencies and increase their chances of safely handling unexpected events.
Plus believes that as Longevity becomes a shared challenge in society, living spaces must be designed and managed to genuinely support long-term living. The role of Property Management is therefore not just to maintain buildings in good condition but to establish systems that help residents achieve a good quality of life, safety, and confidence in living at every life stage while maintaining property value in the long term in a balanced manner.
For more information or to view all services offered by Plus Property, visit the website: https://bit.ly/49LXZ3g