Ananda Development Public Company Limited, or <\/em>ANAN <\/em>is a leader in urban residential development, holding the top position in the condominium market near BTS stations. The company is committed to developing housing that perfectly meets the needs of urban living. Reinforcing its brand as a residential choice for city dwellers, Ananda has launched <\/em>3 UNPACK THE NEW VIBES, <\/em>new ready-to-move-in projects in <\/em>3 prime locations in the heart of the city, connecting to lifestyle landmarks and close to both <\/em>BTS <\/em>and <\/em>MRT stations, including the <\/em>Ideo Ramkhamhaeng-Lamsali Station, <\/em>the <\/em>Culture Thonglor, <\/em>and the <\/em>Culture Chula <\/em>projects. Each project is designed under the concept “Everyone's urban life is different,” featuring a unique “VIBE” that truly meets “you.” This is backed by professional structural standards from <\/em>ATQPM, <\/em>or Ananda Total Quality Project Management from Japan, highlighting the golden opportunity for real estate investment.

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Mr. Prasert Butdulyasathit, Chief Executive Officer of the Real Estate Business Division at Ananda Development Public Company Limited, <\/strong>stated that the real estate market will always have demand. However, the factors influencing consumer purchasing decisions vary over time. Currently, it is a great opportunity for consumers to benefit from various positive factors in the market, including government measures, favorable interest rates for loans, promotional offers, and completed projects ready for transfer. Additionally, real estate developers are increasingly focusing on quality, construction standards, and after-sales service to assure project quality beyond just location and price, which are crucial for consumer purchasing decisions. This has led Ananda to focus on developing ready-to-move-in projects in the city center, <\/span>3 <\/strong>UNPACK THE NEW VIBES, <\/strong>which are not just condominiums but represent a diverse “urban life” that meets the needs of modern consumers who value quality, readiness, and unique lifestyles. With professional structural standards starting from a strong foundation, including construction materials and systems that meet standards, <\/span>ATQPM <\/strong>or <\/span>Ananda Total Quality Project Management, <\/strong>is a project quality management system developed in collaboration with global partners from Japan, such as <\/span>Mitsui Fudosan, <\/strong>to elevate the standards of Thai real estate to ensure confidence in all situations. Ananda is confident in the potential of condominiums near BTS stations, which continue to meet the needs of urban living effectively and without limits.

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Mr. Ponganan Sukkasem, Chief Marketing Officer at Ananda Development Public Company Limited, <\/strong>emphasized that Ananda reinforces its leadership in urban housing by offering distinct differences that precisely meet the lifestyles of urban consumers. The new ready-to-move-in project <\/span>“3 UNPACK THE NEW VIBES” <\/strong>is based on the idea that “Everyone's urban life is different.” Some seek mobility, others look for a perfect lifestyle, while some desire a space for intellectual growth. Therefore, Ananda designs each project to have a unique “VIBE” that truly meets “you.”

This year, the three new ready-to-move-in projects are located in three central city locations, connecting to lifestyle landmarks and close to both <\/span>BTS <\/span>and <\/span>MRT stations. These flagship projects have a combined value of over <\/span>12,228 <\/span>million baht, including the <\/span>Ideo Ramkhamhaeng-Lamsali Station <\/strong> project, located just 50 meters from the MRT Lamsali station, connecting three BTS lines, valued at <\/span>2,333 <\/span>million baht, and the <\/span>Culture Thonglor <\/strong> project, located in the heart of Thonglor, just 250 meters from the BTS Thonglor station, valued at <\/span>3,597 <\/span>million baht. The <\/span>Culture Chula <\/strong> project is near Chulalongkorn University and Samyan Mitrtown, offering a lifestyle that perfectly blends with its unique charm, valued at <\/span>6,298 <\/span>million baht. All three projects have received a positive response, with a strong backlog of over <\/span>9,245 <\/span>million baht, accounting for <\/span>76%. <\/span>This reflects the trust and confidence from customers consistently.

The <\/span>Ideo Ramkhamhaeng-Lamsali Station <\/strong> condominium is under the <\/span>Ideo <\/strong> brand, which is Ananda's flagship brand reflecting innovative living solutions that truly meet urban lifestyles, with functions designed for real-life use that clearly reflect the brand's DNA. It caters to all lifestyle modes, standing out with a high-potential location near three BTS lines: the yellow line, the orange line, and the brown line in the future, making travel to the city center convenient and fast. This project is 100% completed and ready for occupancy, resulting in overwhelming acceptance. It offers exceptional value at an affordable price with a unique design style that emphasizes modernity and vibrancy. This project adds color to the Lamsali area, creating a new, modern, and interesting image, located just 50 meters from the MRT Lamsali station, ideal for travelers, businesspeople, and active individuals seeking mobility. It is considered a location with high growth potential and high returns on investment. Interested parties can visit the actual rooms and views to experience superior living and enjoy the meticulously designed atmosphere within the project, complete with comprehensive amenities to meet the lifestyles of modern urban dwellers.

The <\/span>Culture Thonglor <\/strong> and <\/span>Culture Chula <\/strong> projects will be ready for occupancy by the end of 2025. Both projects have also garnered interest from customers. The <\/span>Culture <\/strong> brand is a new brand that everyone has been waiting for, not just a residence but a space that brings together like-minded young people to live, share life, and grow together. These two projects will be the first ready-to-move-in projects of the “Culture” brand, offering a new living experience under the concept of <\/span>Sustainable Living Community, <\/span>with convenient services for urban dwellers from <\/span>Ascott.

There are <\/span>5 <\/span>key reasons why Ananda's three new ready-to-move-in projects are ideal for living in this era and can perfectly meet the unique lifestyles of urban dwellers:

Prime Locations <\/strong>: All projects are within 300 meters of the BTS station.

Facilities <\/strong> open 24 hours <\/strong>: Fitness center, co-working space, and swimming pool support flexible lifestyles.

Managed by <\/strong>The Ascott <\/strong>: The <\/span>CULTURE <\/strong> brand meets hotel management standards.

Sustainable Design <\/strong>: Environmentally friendly, comfortable today and in the future.

Like-Minded Community <\/strong>: A space where like-minded individuals can live together creatively.

Ultimately, Ananda does not just build condominiums but creates a sustainable urban life that residents can confidently embrace. Residents can trust when they see the “ANANDA SURE” symbol, which confirms the standards in three areas:

STRUCTURAL SAFETY <\/strong>: Confidence in a strong foundation.

QC PASSED <\/strong>: Peace of mind in every square inch before delivering each unit.

SERVICE CARE+ <\/strong>: Comfort at all times of residence, ready to resolve on-site issues within 24 hours.

“Ananda believes that urban living remains the best choice for city dwellers in terms of travel, convenience, and lifestyle. Ananda provides the best offerings in the best locations, allowing urban residents to choose to move forward according to their own lifestyles with <\/span>3 <\/span>new ready-to-move-in projects created to meet the diverse living needs of urban dwellers, focusing on housing standards and safety, as well as after-sales service that builds confidence and comfort at all times,” <\/span>Mr. Prasert concluded.