Ananda Development Public Company Limited, or ANAN is a leader in urban residential development, holding the top position in the condominium market near the BTS Skytrain. Committed to developing residences that perfectly meet the needs of urban living, Ananda reinforces its brand stance in creating a reliable urban quality of life every day under the ANANDA SURE standard. The campaign “ANANDA SURE: Assurance from the Ground Up” elevates urban living standards in every dimension, including building structural safety, community care, and after-sales service. This gives residents confidence when they see the symbol of “ANANDA SURE” along with the latest service, “WARRANTY: Peace of Mind”, which includes a free annual room inspection covering 6 categories and 46 key items. Because the “confidence” of residents is not just a feeling, but a system that is verifiable, inspectable, and genuinely cared for. Ananda is dedicated to creating a livable city by raising new standards for the Thai real estate industry, allowing customers to live confidently in the city.

Mr. Prasert Butdulyasathit, Chief Executive Officer of the Real Estate Business Division Ananda Development Public Company Limited, or ANAN, stated that in today's housing selection, customer confidence in quality and after-sales service is of utmost importance, especially in a world filled with uncertainties, including disasters, economic conditions, and the fast pace of urban life. This drives Ananda to continue creating a livable city by raising new standards for the Thai real estate industry, ensuring that customers can live confidently in the city. This year, we have created the campaign “ANANDA SURE: Assurance from the Ground Up”, which elevates urban living standards in every dimension, including building safety, community care, and ongoing after-sales service. The heart of ANANDA SURE is not just in after-sales service, but in the concept of designing and managing projects to meet comprehensive living needs. Because the “confidence” of residents is not just a feeling, Ananda aims to create a system that customers can verify, prove, and trust, ensuring that our projects support urban life in every situation.

For the highest standards in every aspect under the campaign “ANANDA SURE: Assurance from the Ground Up”, we provide comprehensive customer care that can be trusted, covering everything from building structure to every moment of living through three pillars of proven confidence, which include:

  1. QUALITY – Reliable construction standards Every unit undergoes quality inspection according to the QC Checklist

with over 120 items, certified by structural engineering experts to ensure that “the room you receive” is “a quality room” according to Ananda's standards.

2. COMMUNITY – Because care does not end on the delivery day We manage living through a project management system by the THE WORKS team that oversees actual work, along with the technology of the COCORO application that allows residents to report repairs, check, and track status conveniently anytime, anywhere.

3. WORRY-FREE – Live without worries with the launch of the latest service “WARRANTY: Peace of Mind”, which includes a free annual room inspection covering 6 categories and 46 key items such as electrical systems, leaks, flooring, ceilings, and finishing materials. This service starts in three pilot projects: IDEO Ramkhamhaeng-Lamsali, CULTURE Thonglor, and CULTURE Chula, with a dedicated after-sales service team ready to provide consultation, inspection, and professional care to ensure your peace of mind throughout the warranty period and beyond, along with a Customer Service Center that is ready to address every issue closely.

Mr. Ponganan Sukgasem Chief Marketing Officer of Ananda Development Public Company Limited, or ANAN, stated that ANANDA SURE: Assurance from the Ground Up is not just an operational system driving after-sales service but reflects the mindset in designing the living experience End-to-End from structural quality to peace of mind after moving in. Because Ananda does not just build condos; it creates a city life that can confidently move forward. Residents can feel assured when they see this symbol of “ANANDA SURE” to confirm the standards in three areas:

  • STRUCTURAL SAFETY Confidence in a strong foundation We prioritize building structure by ensuring 100% strength standard checks by experts and independent agencies, so you can be confident that every Ananda project is ready to handle every situation and support urban living securely and safely.
  • QC PASSED Peace of mind in every square inch Before delivering every unit, the QC team conducts thorough quality inspections with Ananda's sure standards and rigorous procedures to ensure that the home you receive is perfect in every function, ready to support every urban life start.
  • SERVICE CARE+ Comfort at every moment of living Not only do we deliver rooms, but we also continue to care for you after moving in with the Service Care+ team from The Works, ready to resolve on-site issues within 24 hours and provide an online repair reporting system through the COCORO app that makes every care easy and reassuring every day, along with a Customer Service Center that is ready to address every issue closely.

“Ananda is committed to creating a good society and environment for customers in every project, providing care and happiness every day because every customer issue is important,” Mr. Prasert concluded.