The Creators HQ Co., Ltd., a developer of luxury real estate projects focused on enhancing quality of life through thoughtful design tailored to residents' lifestyles for the past 9 years, is taking another step towards success by launching the “CIRA RESIDENCES”, an Ultra Luxury single-home project starting at 125 million baht. This project is designed to be a true Private Residence and marks the first project of The Creators HQ in a high-potential location on Pradit Manutham Road, aiming to set a new standard in the Luxury Property market under the concept of RESONATE LIFE-UTMOST.

The Creators HQ Co., Ltd. held the launch event for “CIRA RESIDENCES” (ซีรา เรสซิเดนเซส), the first Ultra Luxury single-home project of The Creators HQ, inviting the media to experience the essence of living through a 5 Senses experience amidst a delightful atmosphere at Rin at Raintree on Rama 9 Road. Present at the event were Mr. Chaiwat Jakkraet, Managing Director and Executive Director, and Ms. Oratchaporn Traivanatham, Chief Operating Officer and Senior Director of Marketing and Sales at The Creators HQ, who shared insights on their 9 years of success in the Luxury Property market and the new step in developing Ultra Luxury single homes under the brand “CIRA RESIDENCES”, targeting families seeking spacious living environments, specifically for only 9 families, with the concept of “RESONATE LIFE-UTMOST”, representing the pinnacle of living aesthetics, with a total project value exceeding 1.3 billion baht.

Mr. Chaiwat Jakkraet, Managing Director and Executive Director of The Creators HQ Co., Ltd., stated that over the past 9 years in the luxury residential market, the company has successfully completed several notable luxury High Rise condominium projects, including C Ekkamai and Common TU, both of which have achieved 100% sales, as well as CONNER Ratchathewi, which has over 90% sales and nearly 70% transfer rates. This has established The Creators HQ as a trusted name among customers seeking luxury residences. To build on this success, in 2025, the company is taking another step forward by launching “CIRA RESIDENCES”, the first luxury single-home project, marking a new chapter for The Creators HQ in the Ultra Luxury residential market.

According to CBRE, despite market fluctuations, Ultra Luxury Housing has continued to grow from 2018 to 2025, maintaining a balance between demand and supply. This year presents various challenges; however, the market for Ultra Luxury single homes remains strong, particularly for those with real demand. The Creators HQ believes that the location and products that align with the tastes and needs of the target audience are the answers, and CIRA Residences is a project that truly meets all these needs,” Mr. Chaiwat stated.

The standout feature of “CIRA RESIDENCES” is its role as a “family home” that connects luxury and the privacy of its residents. It emphasizes creating a good quality of life through designs that cater to the lifestyles of residents, with the concept of “RESONATE LIFE-UTMOST” representing the highest level of living aesthetics. The intention is for every home in the project to be a space of abundance, designed for families to create and grow together. As the Managing Director and Executive Director of The Creators HQ mentioned, “The inception of CIRA RESIDENCES comes from the concept of a Canvas, where we create the most perfect structure for the home and allow homeowners to allocate the interior space according to their needs, as we believe that flexibility is the true quality of life. Of course, a good location also defines a good quality of life.”

Ms. Oratchaporn Traivanatham, Chief Operating Officer and Senior Director of Marketing and Sales at The Creators HQ Co., Ltd., added, “CIRA RESIDENCES is a project that meets all residential needs, with a location on Pradit Manutham Road, a prime area that is easily accessible and has growth potential, surrounded by lifestyle malls, specialty cafés, sports clubs, and leading hospitals. Additionally, there are MRT Orange Line and Gray Monorail projects set to open by 2030. The product itself consists of only 9 single homes with large usable areas starting at 733 sq.m. and flexible functions that provide high privacy, along with services designed to enhance lifestyle and convenience, including Personal Concierge Service for scheduling appointments, Home Maintenance Service for urgent repairs, Waste Management for household waste collection, and Parcel Drop-Off for managing deliveries at the front door, ensuring a seamless living experience that truly meets the needs of every family.”

Another interesting aspect is that every home in this project is designed by Ayutt and Associates Design (AAD), a leading residential design team in Thailand, aiming to elevate the standards of housing development. CIRA RESIDENCES is set to be a new benchmark in home design that connects real living with architectural beauty. Mr. Ayutt Mahasom, the founding architect of AAD, explained that the CIRA RESIDENCES project is designed based on the principles of the 5 Senses: sight, sound, smell, touch, and taste, to create a multidimensional living experience. The design emphasizes Community-Oriented Design over isolated privacy, focusing on creating a Selective Community through a limited number of units. The principle is that “a home does not end at the house itself” but includes the community where homeowners choose to live together. The houses are designed to balance privacy and communal living, with flexible layouts for common areas that borrow views from neighboring homes to create a sense of connection and openness like a resort, complemented by green spaces that enhance quality of life. Importantly, this project is designed to be a gated community for maximum security while remaining open for interaction and shared views. “CIRA RESIDENCES can be seen as a framework that allows homeowners to build upon their dreams,” Mr. Ayutt stated.

Throughout its journey, The Creators HQ has defined itself as a “Space Maker,” creating valuable spaces by starting every project with an understanding of residents' needs and designing products that specifically meet those needs through a “Customer-First” approach based on three principles: “Innovative Efficiency” prioritizing design, function, and technology to enhance convenience and elevate customers' quality of life; “From Human to Human” meticulously crafting every process as if building a home for a loved one; and “My Choice, My Voice” allowing customers to define the value of the project, believing that a good home sells itself. Similarly, CIRA RESIDENCES is expected to be an Ultra Luxury single-home project that offers a unique living experience, allowing every family to truly experience the pinnacle of living aesthetics, targeting families looking for a “primary home” that reflects their identity and chosen quality of life.

“If we refer to the name CIRA, which in Latin means leader, we see that the customers of CIRA RESIDENCES are those who embody leadership in their own way, whether as leaders in their families or in their chosen lifestyles,” the executives of The Creators HQ stated, emphasizing their confidence that the project “CIRA RESIDENCES” will be a significant step that receives positive feedback and sets a new standard in the Luxury Property market in Thailand, with expectations to achieve sales closure within 2 years.