Centre Point, a leading Thai hotel business, has launched a new brand, the Centre Point Plus Hotel, aimed at catering to travelers of all types who seek an upscale lifestyle and a relaxing experience that combines quality, comfort, and enhanced service. The first two branches are now open:

  • Centre Point Plus Hotel Silom Riverside
  • Centre Point Plus Hotel Pratunam

These locations are strategically positioned to meet the needs of both business travelers and tourists looking to experience Thai culture and exceptional comfort. With the resurgence of tourism in Thailand, the number of international visitors this year is expected to reach 40 million, elevating the standards of Thai hotels with the 3C Plus concept, aiming for “Your Plus Happiness.”

Malika Thasananiphan, Senior Director of QH International Co., Ltd., stated that the Centre Point Plus is part of the Centre Point group, managed by Q House, which has been in the hospitality business for over 30 years and has always been popular among travelers. The Centre Point Plus Hotel is designed under the concept of “Your Plus Happiness,” focusing on delivering joy and memorable experiences to guests, catering to the needs of all types of travelers who value quality, experience, and superior service, blending Thai charm with contemporary design to set a new standard in the hotel industry.

Centre Point Plus Hotel sets a new standard in the hotel industry by collaborating with Associate Professor Dr. Supachai Areerungreung, an expert in interdisciplinary design and contemporary art from Silpakorn University. The hotel integrates the charm of Thai art with its elements to ensure that every space has a unique identity, reflecting the beauty of Thai culture deeply. Guests will experience the allure of Thailand from the moment they arrive, with designs that tell valuable stories, not only showcasing Thai identity through architecture but also providing experiences that allow guests to truly feel they are visiting and experiencing Thailand.

The Silom branch conveys contemporary Thai culture through decor inspired by the Bang Rak area, rich in history and ancient Thai identity, alongside the modern lifestyle of Bangkok, complemented by murals that depict the beauty of the Chao Phraya riverside civilization.

 

The Pratunam branch emphasizes design that reflects the vibrant colors of the fashion and street food scene, creating a fun and accessible atmosphere that allows visitors to deeply connect with Thai culture.

 

Centre Point Plus Hotel presents the 3C Plus strategy to offer more happiness through an impressive stay experience in every dimension.

1. Plus Comfort – Experience luxury from the moment you step into the lobby, with service from Guest Relation Officers ready to assist you. Spacious rooms feature plush double-layered toppers and superior amenities such as capsule coffee machines, automatic toilets, a children's pool, hotel shuttle service, co-working spaces, and a fun game room.

2. Plus Culture – Showcasing the identity of tourist attractions around the hotel through murals that reflect contemporary Thai culture, along with warm service that creates exclusive hospitality and local experiences at every moment of your stay.

3. Plus Care – Committed to environmental sustainability following ESG principles, aiming to be a sustainable hotel by using eco-friendly products, reducing unnecessary plastic use, and supporting natural materials to meet the needs of environmentally conscious travelers.

Omnichannel Strategy and Special Privileges for Special Customers

Centre Point Plus Hotel employs an Omnichannel strategy to communicate with customers through digital channels, catering to business travelers, leisure tourists, and families. Additionally, it offers special privileges to customers who book directly through the hotel via the Centre Point Always Rewards program at www.centrepoint.com/rewards, which provides discounts on room rates, dining, and partner stores.

“Bangkok is one of the most popular destinations for travelers worldwide, with its cultural charm and warm service. This year, Thailand is expected to welcome over 40 million international tourists. We believe that Centre Point Plus will set a new standard in the Thai hotel industry and receive a positive response, aiming for revenue of 700 million baht by 2025 and planning to expand Centre Point Plus to Sukhumvit and Chidlom branches in the future.”