Launch of a New Concept Condo: Reference Kaset District - A Design for GEN Y by SC Asset
‘SC Asset’ introduces ‘Reference Kaset District’, a new concept condo located opposite Kasetsart University, decoding Generation Y.Set to reflect individuality in 2025, it emphasizes design and focuses on creating new experiences in living.New room types are now available for viewing.

“Reference” is a condo brand that continuously emphasizes design and the creation of living experiences in prime locations by SC Asset. This time, it comes with inspiration through the concept “Limitless in Design”, presenting designs that meet the needs of life in every dimension, with Biw-Kritpong Assaratnukul representing the fun of design, reinforcing the brand.
For the new generation who are diverse and passionate about life.
Generation Y: A Significant and Powerful Purchasing Group
The Generation Y consumer group is characterized by high purchasing power and is the main demand of this decade. This group is interested in design, technology, and values experiences. What attracts Gen Y when choosing to buy a condominium depends on the quality of products and services, design style, and innovative functions that meet their needs and reflect their unique identities, while addressing their lifestyle.

Kanakorn Limkhamnerd, Chief Operating Officer of Property Development – High Rise at SC Asset Corporation Public Company Limited, discussed the project development concept, stating that Gen Y enjoys unique designs and seeks new living experiences. Choosing a residence that fits their lifestyle is highly important for the new generation, who look for condos with outstanding designs and comprehensive functions, along with amenities that cater to every urban lifestyle.
SC Condo Aiming to Lead in Design and Quality, Creating Residences that Meet Needs
The launch of the luxurious condominium project Reference Kaset District is located in a prime area opposite Kasetsart University, a location where land is hard to find but with increasing demand for housing every year, including students and working-age individuals with diverse lifestyles. It features a new room type, VertiSpace, with a ceiling height of 4.8 meters, addressing the need for increased usable space in limited areas, making it cost-effective and affordable, equipped with flexible furniture from “THINKK Studio” that uniquely blends comfort and nature, embodying the design concept “Layer of Nature, Layer of Life” for inspiring living in one’s own style, aligned with the brand’s core concept of “Find Inspiration in Design.” Kanakorn emphasized the intention to develop “Reference Kaset District” to be a project that best meets customer needs in terms of living, design, and service.
Featuring Biw-Kritpong as a ‘Presenter’ Reflecting Identity and Brand
“Biw-Kritpong Assaratnukul”, a talented actor whose lifestyle aligns with the design concept of the new generation, reflects the identity and perspective of Gen Y. “I love the brand concept of Reference that says Find Inspiration in Design because it cares about design and sells inspiration for residents. The use of the concept Layer of Nature, Layer of Life in this project design makes us feel that this is a condo that is very interesting and fits the lifestyle of the new generation.” Additionally, the VertiSpace room design features a ceiling height of 4.8 meters and customizable furniture, developed to truly support living, along with a location that offers convenient access to multiple train lines.

Kanakorn’s perspective: “We aim to be a leader in design and quality for creating residences, along with attentive after-sales service. Every project of ours has received excellent feedback from customers, especially our commitment to creating unique living experiences for residents. “Reference Kaset District” is the third location under the “Reference” brand, focusing on Gen Y who love design and seek new living experiences, looking for uniquely designed condos with comprehensive functions and amenities that meet all aspects of urban living.”
“Reference Kaset District” is located opposite Kasetsart University, close to two main train lines, the red and green lines, and in the future, there will be a brown MRT line passing in front of the project, with the nearest station only 300 meters away, which is Ngamwongwan 48 station.

Project details include a 21-story residential building with 381 units, offering three types of rooms: 1 Bedroom VertiSpace ranging from 24.71-25.46 sq.m., 2 Bedroom VertiSpace ranging from 28.07-29.48 sq.m., and 3 Bedroom VertiSpace ranging from 27.98 - 34.95 sq.m., along with amenities such as Co-Kitchen, swimming pool, jacuzzi, fitness center, yoga studio, karaoke studio, and monthly cleaning service for one year, including a one-year health insurance.

This project also offers Concierge Service, providing assistance to residents, including laundry service for 20 items per month per unit, as well as shuttle service and a 7-Eleven store on-site.
Everyone can now experience superior living. For more information, please contact 1749 or LINE Click: https://lin.ee/tjzpahH.


