SCG HEIM emphasizes that the mega-trend for consumers deciding to build homes prioritizes health, addressing the need for a better quality of life. The company continues to lead in clean air home innovations and noise reduction, targeting all age groups while launching a new branch in Bangna, offering new homes starting at 6 million baht. The aim is to enhance convenience and expand access for new customers, providing a great experience in real home interactions. The new modern-style model homes will be showcased with special promotions from today until July 31, 2024.

Mr. Weeradet Kowpathanakij, Marketing Manager of SCG Sekisui Sales Co., Ltd., the home construction service provider SCG HEIM, revealed that customers are currently seeking homes that consider health factors and improve living quality. They are also looking for technologies that enhance convenience, which is one of the strong mega-trends in the home construction market. The company continues to grow while providing comprehensive services. To date, SCG HEIM has delivered quality homes to over 1,400 families, emphasizing the importance of this emerging demand and developing business strategies to meet changing consumer needs.

“The company is committed to developing health-promoting technologies for the quality of life of residents in SCG HEIM homes continuously. This includes the top-notch technology of the Air Factory System, an innovation for clean air with a three-layer air filtration system that helps filter fresh air, reducing dust PM2.5, bacteria, and external odors from entering the home. Additionally, the Plug-in Ionizer system releases negatively and positively charged ION particles in the air, helping to reduce pathogens, viruses, fungi, formaldehyde, and allergens caused by dust mites, ensuring clean air. We also deliver new services that align with the increasing demand,” Mr. Weeradet stated. Furthermore, SCG HEIM has developed a Thermal & Sound Insulated System with two-layer external walls and high-quality thermal insulation, along with a roof insulation system that protects against external temperatures and reduces external noise by up to 20 decibels (dB) for better relaxation and living quality within the home.

The trend towards health-consciousness shows that the target customers wanting to build homes are younger, with an average age of 35 years, increasing as younger generations engage in business and invest more in the capital market, achieving success quickly. They desire homes that emphasize design and versatile spaces, such as yoga rooms, workspaces, exercise rooms, and areas for social gatherings. To better serve customers, SCG HEIM has opened a new branch in the potential location of Bangna, adding to the current two branches: SCG HEIM at Crystal Design Center along the Ramintra Expressway and The Circle Ratchaphruek. This aims to provide another channel for a great experience and convenience for customers, allowing them to experience the quality of construction and design from model homes at all three branches starting today.

“SCG HEIM offers over 150 house designs that can be customized to meet the needs of residents of all ages, starting at 6 million baht. This new branch features a new modern-style model home to meet current customer demands, allowing customers to experience the atmosphere inside SCG HEIM homes before ordering construction,” Mr. Weeradet said.

The latest modern-style house design from SCG HEIM, the Ultimate Series Modern Style, includes two-story house models such as ULTIMATE 3-8 A with a usable area of 318.2 sq.m., featuring 4 bedrooms, 5 bathrooms, and parking for 3 cars; ULTIMATE 3-8 B with a usable area of 350.3 sq.m., also with 4 bedrooms, 5 bathrooms, and parking for 3 cars; and ULTIMATE 3-8 C with a usable area of 313.9 sq.m., featuring 4 bedrooms, 5 bathrooms, and parking for 2 cars. The new modern-style house designs accommodate family activities and can be adapted as needed, with special pre-sale offers available from July 1-31, 2024. More details can be found on the website www.scgheim.com.

“Amid the changing demands of consumers who prioritize health, SCG HEIM continues to reinforce its position as the leading home construction company for quality living that meets the lifestyles of all generations in families. This includes technology development, maintaining professional construction standards, expanding branches for better service access, and continuously developing new house designs, while also upholding construction standards and comprehensive after-sales service, ensuring customers' confidence in building homes with SCG HEIM,” Mr. Weeradet concluded.

Those interested in building homes with the new modern-style designs from SCG HEIM can visit the actual model homes at the new SCG HEIM branch in Bangna or at the SCG HEIM branch at Crystal Design Center along the Ramintra Expressway and The Circle Ratchaphruek every day from 10:00 AM - 7:00 PM. For more information, please visit the website www.scgheim.com or call 02-102-2800 and Line @SCGHEIM.