• Investing in Secondary Cities: Nakhon Sawan, Expanding the ESCENT Brand to create ‘The Ecosystem of Quality Living’ that meets all lifestyle needs, with VVIP and Pre-Sales booking statistics soaring by 80%.
  • Featuring the concept of ‘Dragon’, aligned with local beliefs, supported by 4 key strengths: 1. LIVE HIGH & KEEP YOUR HEART WARM 2. CONNECT ALL OF YOUR DESTINATION 3. TO INFINITY & BEYOND and 4. PRIVILEGES.
  • Providing an elevated experience with SMART technology and Eco-Friendly design.

Central Pattana Public Company Limited, the world's leading sustainable real estate developer and operator of Central shopping centers, residential properties, office buildings, and hotels nationwide, under the vision of Imagining Better Futures For All, has launched a new project, Escent Nakhon Sawan, a 19-story High Rise condo in the first Mixed-Use Central Nakhon Sawan in the heart of the city. This marks the first establishment in Nakhon Sawan, targeting the population segment of the upper central region across all generations, distinguished by the ‘Dragon’ concept based on local beliefs, while highlighting 4 strengths that cater to every aspect of residents' lives. The VVIP and Pre-Sales booking opened with a demand surge of 80% in just 5 days (data from February 2-6, 2024), starting at 1.95 million baht, with a target to close the project by Q2 2024, aiming for sales of 1.1 billion baht.

Mr. Kree Detchai, President of Residential Business at Central Pattana, stated that Central Pattana Residence Co., Ltd. is advancing the creation of ‘The Ecosystem of Quality Living’, a standard for quality residential projects nationwide. Recently, they expanded their condominium project by investing in the secondary city of Nakhon Sawan, launching Escent Nakhon Sawan, a 19-story High Rise on Phaholyothin Road adjacent to Central Nakhon Sawan, comprising 442 units of 1-bedroom and 2-bedroom apartments with 200 parking spaces. It features a rooftop common area with city views, situated in a mixed-use area complete with Central Nakhon Sawan shopping center, hotels, hospitals, and retail spaces for lease, which will become a new landmark that fully meets the lifestyle needs of residents in Nakhon Sawan. This is evidenced by the high demand for bookings in the VVIP and Pre-Sales rounds, reaching 80% within just 5 days of opening.

The Escent Nakhon Sawan condo stands out with a decorative concept using the ‘Dragon’, a sacred animal in Chinese belief, blended with the culture and beliefs of the people in Nakhon Sawan, who are predominantly Thai-Chinese families with high purchasing power. The architectural design of the project incorporates Earth Brown and Earth Green colors, inspired by the two-color river at the confluence of the Ping River and the Nan River before entering the Chao Phraya River, a significant tourist destination in Pak Nam Pho. Additionally, the condominium project is conveniently located near amenities such as Sawan Park, public parks, Nakhon Sawan Girls' School, and Sri Sawan Hospital.

Highlighting 4 Strengths of the First High-Rise Condo in the Heart of Nakhon Sawan, Meeting All Lifestyle Needs:

1. LIVE HIGH & KEEP YOUR HEART WARM - The first 19-story condominium in Nakhon Sawan caters to all lifestyles and needs with well-designed room functions that can adapt to your daily life.

2. CONNECT ALL OF YOUR DESTINATION - With a location as the gateway to the north, a future potential site surrounded by numerous amenities, close to shopping centers, hospitals, schools, hotels, and major routes connecting to other provinces.

3. TO INFINITY & BEYOND - Enjoy a luxurious retreat with the first rooftop common area in Nakhon Sawan, catering to all relaxation needs with high views on the 19th floor, including a saltwater pool, Garden Yard, fitness area, co-working space, lobby for meetings or relaxation, and convenient laundry facilities.

4. PRIVILEGES - Exclusive benefits for Central Pattana residents, including discounts and special services from brands within the Central Group.

Moreover, the project enhances the experience with SMART technology, offering advanced features such as CCTV & 24 Security Guard for comprehensive surveillance, Double Gate for added privacy and security, VMS for pre-scheduling external visitors, Face Scan technology for access control, Digital Door Lock for automatic room locks, License Plate Recognition for vehicle access, and Access Card (Lock Floor) for enhanced security and privacy with a locked floor lift system.

Additionally, Central Pattana is committed to developing residential projects for a better quality of life by selecting ‘environmentally friendly materials’. They collaborate with HOOG, a furniture manufacturer, and MORE, a developer of alternative materials under PTT Group, to create special furniture using “Plascoff”, a material made from coffee chaff, for table surfaces and backrests, combined with other materials like non-toxic rubberwood from plantations that are 100% recyclable, durable, and beautifully designed for use in every residential unit within the Escent Nakhon Sawan condominium project.

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