"HomePro" Embraces the Strong Eco-Friendly Trend with the Campaign "Trade Old for a New World" Offering Discounts on New Home Products in a Simple, Convenient, and Comprehensive Way
The Eco-Friendly Trend is on the Rise <\/strong><\/span>HomePro <\/strong><\/span>launches the campaign "Trade Old for a New World" inviting Thais to exchange their old items for new ones, whether it be mattresses, water filters, TVs, or even sanitary ware and many other products, with special offers <\/strong>!!! <\/strong>Receive discounts of up to <\/strong>5,000 Baht <\/strong><\/span>while helping ease the burden for consumers with easy installment plans <\/strong>at 0% interest <\/strong>for up to 24 months with participating credit cards and cash loans.<\/strong> Additionally, it promotes eco-friendliness with the advertisement "For a New World" that simplifies the process of changing household items conveniently and comprehensively. Join HomePro in caring for the planet, as we will manage the old items responsibly and sustainably. <\/strong>Starting today <\/strong>– <\/strong>December 31, 2023, at all HomePro and Mega Home branches.<\/strong>
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Ms. Sawanee Sirariyakul, Assistant Managing Director of Marketing Group at Home Product Center Public Company Limited, or "HomePro" <\/span><\/strong>revealed that a familiar sight in homes with multiple family members is the tendency to cling to using old devices or items instead of switching to new ones. Upon studying this behavioral pattern, we find several reasons behind this pain point, such as viewing those items as still useful, feeling no need to replace them, or not wanting to incur high expenses. Therefore, HomePro, as a leader in providing comprehensive home services or Total Home Solutions, has tackled this issue by creating a new advertising film that provides compelling reasons for consumers to switch to new items, improving both their homes and the world easily, conveniently, and comprehensively through the campaign "HomePro Trade Old for a New World".<\/strong>
“With the campaign HomePro Trade Old for a New World, we created an advertisement that explains the mindset of household members across various ages regarding why many are reluctant to replace old household items, even after prolonged use when their quality has diminished. HomePro understands these perspectives well, thus we communicated the benefits of switching to new, higher-quality items with better functionalities and enhanced safety. We also offer special deals for trading in old items for discounts of up to 5,000 Baht and installment plans for up to 24 months. Importantly, the old items exchanged will be managed responsibly and sustainably, allowing consumers to feel they are part of the eco-friendly movement alongside HomePro.”
Link to the advertisement <\/span>https:<\/span>\/\/www.<\/span>youtube.<\/span>com\/watch?v=<\/span>KZ1EdXpa4QU<\/span>
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The advertisement in this campaign communicates the concept "For a New World"<\/strong> or changing both the home and the world for the better, telling the story of a large multi-generational family where each member cherishes their old belongings and refuses to switch to new ones, whether it be mattresses, water filters, TVs, or even sanitary ware. Until the teenage granddaughter, fed up with her grandparents' stubbornness, rises to question why they continue to use old items, leading to responses that bring smiles to viewers in the style of HomePro advertisements. Naturally, everyone in the house is ready to "change" upon discovering the attractive trade-in offer and new technologies that enhance their homes to be better and smarter.
To reduce the amount of waste released into the environment, whether it be large plastic items, glass scraps, synthetic fiber textiles, electronic waste, or other materials that are difficult to decompose, we will ensure they are processed correctly or improved in quality to become useful resources according to the principles of a circular economy. Additionally, we will recycle old items that have complete parts and components according to the original products into new products, creating benefits and value for those in need.
The campaign HomePro <\/strong><\/span>Trade Old for a New World <\/strong><\/span> offers special deals, allowing customers to bring in items from participating categories (even if they are not in perfect condition and do not need to be purchased from HomePro), such as washing machines, air conditioners, TVs, refrigerators, automatic water pumps, sanitary ware, sofas, water filters, mattresses, and more, to exchange for new products at home, receiving special discounts of up to 5,000 Baht along with 0% installment offers for up to 24 months with participating credit cards and cash loans through four easy steps at the point of sale at all HomePro and Mega Home branches from today <\/strong>– <\/strong>December 31, 2023.<\/strong>
For more information, please visit <\/strong>www.<\/strong>homepro.<\/strong>co.<\/strong>th<\/strong> / <\/strong>FB <\/strong>: <\/strong>HomePro Thailand<\/strong> <\/strong>or call the Call Center at 1284 #HomePro is the answer for home issues.<\/strong>