PROUD officially introduces VI ARI, the first and only truly Ultra Luxury single house project in the heart of Ari. This project shakes the legend of an important business district, located in one of the rarest prime areas of Bangkok, merging a new definition of urban living with unparalleled excellence in every dimension that is hard to compare. Designed by world-class designer P49 Deesign and furnished with top-tier European furniture, it is considered an Ultra Luxury Rare Item with only 6 units available, starting at 82 million baht. Interested buyers can also customize the interior space and additional decorations.

Mr. Pasu Liptapanlop, Executive Director of Proud Real Estate Public Company Limited (PROUD), stated that the company officially launched VI ARI, its first horizontal project, featuring 3.5-story ultra-luxury single houses on land sizes of 53-56.4 square wah, with usable areas of 550 square meters, offering 3-5 bedrooms, 1 maid's room, and 3 parking spaces, complete with private swimming pools and elevators in every unit. Starting at 82 million baht, this exclusive project offers privacy with only 6 units, totaling a project value of 495 million baht. The design reflects a new definition of urban living harmoniously blending old and new cultures, based on thorough research to understand the behaviors and needs of future residents, ensuring the best living experience in a neighborhood designed by world-renowned designers like P49 Deesign, in collaboration with stu/D/O architects and TK Studio, leading experts in architectural and landscape design. Additionally, customers can modify and choose the interior decoration theme and adjust the functions of their homes according to their preferences, featuring a Private Courtyard with green spaces and various plant species to bring residents closer to nature.

The VI ARI project elevates its exclusivity with luxury furniture from leading European brands by Euro Creations, complemented by the VI CARE - Smart Home function, promoting Net Zero innovations to make homes environmentally friendly with technologies such as Solar Cells, Food Waste Composting Machines, and Food Waste Disposers, along with a Home Automation system that allows residents to connect to various home systems online. Additionally, the highlight is the Fresh Air system equipped with sensors to detect carbon dioxide levels in the home, providing convenience for residents while emphasizing privacy with a Gated Community and 24-hour security.

Mr. Phumiphat Sinacharoen, CEO of Proud Real Estate Public Company Limited (PROUD), added that in-depth analysis of target group behaviors shows that location is the primary factor consumers consider when purchasing a home, especially in areas that are valuable for living, familiar, and likely to be developed in the future. Choosing a home that suits the lifestyle and quality of life, providing flexibility that meets the needs of every family member through usable space, house design, and various amenities, is among the top priorities for consumers. Therefore, the VI ARI project not only boasts a prime location in Ari Soi 3 but also ensures that every design detail is well-researched and thoughtfully considered.

Ms. Saiwipa Patpongpipool, Executive Director of P49 Design and Associates Co., Ltd., a world-class interior design firm, discussed the unique characteristics of the VI ARI project, which has undergone meticulous design processes based on thorough research to ensure residents experience the best possible lifestyle. Inspired by the modern residential style of the 1970s-1980s in the Ari area, the project has been developed into contemporary residences, including large green spaces integrated with usable areas on each floor, interior design, and carefully selected furniture that brings happiness to residents every day.

Ms. Atthitaya Kasemlawan, Head of Residential Project Sales at CBRE (Thailand) Co., Ltd., added that amidst the growth of numerous residential projects currently emerging, the luxury home segment is one to watch, continuously generating sales as it can thrive in all economic conditions, especially in prime urban locations where demand is high but supply is limited due to the difficulty of finding land for residential development. This has resulted in sales in these areas reaching as high as 94%, the highest compared to other locations.

Another highlight that differentiates the Ari area is its location in a business district surrounded by Grade A and A+ office spaces, both public and private, with over 1.6 million square meters of current and under-construction office space. This distinct potential, combined with convenient transportation options such as the BTS Skytrain and proximity to expressway access points, allows for comprehensive connectivity to other important areas of Bangkok. Additionally, it is a lifestyle hub close to educational institutions and leading hospitals, making this location truly valuable and likely to appreciate in the future.

Moreover, an important aspect of the project is its distinctive house design that combines luxury and architectural charm, perfectly catering to the living needs and lifestyles of every family member, making it a top choice for those seeking truly super-luxury residences.

For those interested in the VI ARI single houses, you can schedule a visit to the show house and receive special offers by calling 02-026-8999 or visiting https://bit.ly/ViAri.