NocNoc is thrilled with skyrocketing sales, anticipating strong market demand, aiming for over 5 billion baht in 2023. Recently, it has expanded access to products and services related to home improvement. The 'NocNoc Fair' will take place in the heart of the city for five full days from June 28 to July 2, 2023, on the first floor of CentralWorld shopping mall. It is expected to generate sales of 200 million baht.

Ms. Chollakarn Mahasuwirachai, CEO of Betterbee Marketplace Co., Ltd., or NocNoc, an online hub for home products and services, stated that the company continues to meet consumer demand for furniture, home decor, appliances, and construction materials. It is evident that there are about 20 million homeowners in Thailand, indicating significant market opportunities to reach these consumers. Additionally, there will be new homeowners and existing homeowners looking to renovate their homes continuously. This keeps the demand for Home and Living products strong, as customers prefer to purchase home decor to achieve their desired style and are willing to adapt to changing trends and technologies. If the company can curate new products and services related to home improvement, it will better meet consumer needs and drive sales.

In the first quarter of 2023, the company's e-commerce sales grew by 7.4 times, with over 800,000 users and more than 5,000 partner stores on the platform. It is believed that the positive growth signals in the first quarter will lead to sales exceeding 5 billion baht throughout 2023, with users increasing to over 1 million, or about a 25% increase in the next six months.

Mr. Anupong Tasadwok, Chief Commercial Officer of Betterbee Marketplace Co., Ltd., or NocNoc, stated that the marketing strategy aims to position NocNoc as a Home and Living Destination, providing a complete journey for purchasing home-related products. This includes offering ideas and inspiration for home decoration, expert recommendations and reviews, and personalized product selections to connect more closely with target customers while driving sales on the platform. The strategy involves expanding access to home-related products and services from the online world to the offline world, allowing NocNoc to gather and access Customer Insights and Customer Journeys at each stage to enhance satisfaction and create a seamless experience on the platform from start to finish. The company has received positive feedback from its Online to Offline campaign, with both stores offering special deals and customers continuously purchasing home decor products.

To reinforce its success while moving closer to customers, NocNoc has established a landmark in the city center to host the NocNoc Fair, a grand event for home lovers titled Home InspiREALtion, providing real inspiration for your home. This event aims to create a shopping experience for home-related products and services through visibility that connects multiple channels for easier access.

“The NocNoc Fair is another step for the company to bridge the online and offline worlds, catering to customers who want to see real products before making a purchase. It is also a strategy to bring the brand closer to consumers. At the event, attendees will find home-related products and services from stores on the NocNoc platform, with incredible deals offering discounts of up to 80% from over 500 well-known brands, Daily Deals featuring special prices across 5 categories each day, and NocNoc Live Flash Deals with home products available every day. Shopping can be done both at the event and on the NocNoc platform, along with updates on technology trends that make home decoration easier through “NocNocGPT,” an AI system that helps analyze and design homes in the desired style for decorators, along with Home InspiRealtion from renowned artists and influencers sharing home stories in every style. Notably, three famous YouTubers, Koi, Natty, and Dream, will join to discuss and share inspiration for room decoration in the Gen Y style with NocNoc through “Design to Inspire,” featuring sample rooms at the event for everyone to experience piece by piece and shop immediately. The sales target for the event is set at 200 million baht,” Mr. Anupong stated.

Meanwhile, the NocNoc Fair is not just a fair and an expansion of offline experiences but also serves as Home InspiRealtion, a space for inspiration in home decoration that provides real motivation. It connects every dimension for home lovers to find inspiration and ideas for decorating their homes. It is often the case that customers seek ideas for home decoration but cannot find them, wanting advice from experts or real users, as well as searching for home decor products that match their ideas and budget. It is believed that the NocNoc Fair will effectively meet consumer needs in this regard.

Additionally, there are fantastic discounts available throughout the event, including no minimum purchase required for an additional 12% off, up to 700 baht, using code CANNFT1; for purchases over 18,000 baht, an additional 13% off, up to 2,500 baht, using code CANNFT2; and for purchases over 30,000 baht, an additional 16% off, up to 5,000 baht, using code CANNFT3. Special! Free shipping for purchases over 300 baht, with discounts up to 300 baht (on selected items), and Daily Deals every day starting at 10:00 AM and 6:00 PM.

But that's not all! Just by shopping, you can enter to win a Lucky Draw for a chance to win a total of 200,000 baht in Gift Vouchers for your dream home when shopping through the website www.nocnoc.com or the NocNoc application, with no minimum purchase required, one entry per receipt, from June 1, 2023, to July 2, 2023.

Additionally, there are special privileges for customers paying with credit cards from all banks, including 0% installment plans for up to 4 months* and cashback of up to 70,000 baht* with KTC credit cards, cashback of up to 70,000 baht* when paying in full or in installments, KBank and TTB credit cards offering cashback of up to 12%*, Krungsri credit cards with cashback of up to 33,700 baht* for installment payments, and Krungsri First Choice and digital credit cards offering a discount code for the next purchase worth 500 baht* when spending over 10,000 baht, and KKP CASH CARD offering cashback of up to 10%*.

Ms. Natthawadee Wongthosarat, Chief Product and Technology Officer of Betterbee Marketplace Co., Ltd., or NocNoc, stated that NocNoc aims to disrupt the Home and Living E-commerce sector by focusing on creating a good User Experience and a technology-friendly atmosphere through the development of features on the application that address customer Pain Points through innovation, technology, and user experience on the platform to help users find products, services, and inspiration for decorating their rooms in their preferred style more conveniently and easily. Currently, features are being developed to enhance user experience, including a loyalty program, NocNoc Community for home discussions, and a new Platform Partner that will simplify selling on NocNoc.

At the NocNoc Fair, one of the highlight features we are showcasing for customers to try is NocNocGPT, which connects trends, innovations, and technology through an AI system to create a home decoration experience that helps analyze and design homes in the desired style according to personalization and the different styles sought by each customer. Once images or house designs are obtained, users can immediately search for furniture, home decor, appliances, and construction materials that match or are close to their desired home style on the NocNoc platform using the Image Search feature.

On the other hand, Ms. Napsorn Taweepanyasak, Chief Operating Officer of Betterbee Marketplace Co., Ltd., or NocNoc, stated that another success that helps NocNoc operate sustainably is its focus on after-sales service in every aspect, starting with Customer Service that promptly addresses and resolves customer issues to protect customer interests and ensure they receive the best service and experience from NocNoc. Regarding delivery services, the company emphasizes both speed and quality of service, capable of handling a significant increase in order volume and providing delivery services across Thailand. Additionally, NocNoc offers a new delivery service that meets customer needs precisely, including scheduled delivery services where customers can choose a convenient date and time for receiving products, and delivery with assembly and installation services, allowing customers to shop with NocNoc with peace of mind.

Furthermore, regarding home-related services or NocNoc Service, the company currently offers over 29 installation services and plans to expand to 40 services by the end of 2023, with a team of over 250 qualified technicians ready to serve, which will also expand to 400 teams within the same year. Additionally, NocNoc has partnered with companies like Q-Chang, 24Fix, Service Hero, Shera, Doodeco, Ctis, etc., to provide comprehensive services and more options for customers.

At the NocNoc Fair, we are offering special deals for all home-related services, including house cleaning services, air conditioning cleaning services, and washing machine cleaning services with an additional discount of 18%, up to 100 baht, using code SVNNFT1; and for service survey costs, an additional 20% off, up to 200 baht, using code SVNNFT2.

The NocNoc Fair, a grand event for home lovers in the heart of the city, is ready to bring happiness home from June 28 to July 2, 2023, at the first floor of CentralWorld, Central Court & Eden Zone. Download NocNoc https://bit.ly/3LgSNs4 and turn your home decoration inspiration into real motivation! For more details, follow us at https://bit.ly/3MrYdBe or on our Facebook Fanpage: NocNoc.