Ananda Development Public Company Limited is continuing its expansion into international markets by partnering with “Knight Frank,” a real estate agency in Hong Kong, as the exclusive sales representative for the “IDEO Charan 70-Riverview” project. This initiative targets Hong Kong investors interested in high-rise condominiums in Bangkok, featuring stunning views of the Chao Phraya River, comprehensive amenities, and facilities. This move into the Hong Kong market aligns with Ananda's strategic plan to broaden its customer base internationally.

Mr. Prasert Butdulyasathit, Chief Executive Officer of Ananda Development Public Company Limited, stated that the IDEO Charan 70-Riverview project stands out with its unique design and beautiful living environment along the river, ensuring that Hong Kong investors seeking high-quality projects that cater to various lifestyles will be pleased with this offering. Ananda has collaborated with Knight Frank to leverage local market knowledge to meet the demands of international clients, focusing on the Hong Kong market, which is expected to significantly boost the company's sales this year.

The IDEO Charan 70-Riverview project is a 38-story high-rise condominium with 1,424 units, conveniently located just 295 meters from Bang Phlat MRT Station and only four stations away from the Bang Sue High-Speed Rail Interchange, providing seamless connectivity starting at 2.5 million baht. Residents will enjoy breathtaking views of the Chao Phraya River amidst a vibrant lifestyle hub. The project targets real estate investors and those looking for a second home, with expectations that the showcase event will attract significant interest due to the project's appeal and the dynamic real estate market in Thailand, which is attractive to foreign investors.

A special showcase event in Hong Kong for the “IDEO Charan 70-Riverview” project will be held on June 17-18, 2023, from 12:00 PM to 6:00 PM at the JW Marriott Hong Kong. The presentation will be divided into three sessions: an English session at 12:00 PM and Cantonese sessions at 2:00 PM and 4:00 PM. It is anticipated that 400-500 investors, including businesspeople, bankers, financial analysts, and financial advisors, as well as Hong Kong residents working in Thailand, will attend. Participants who reserve a unit will receive exclusive offers and benefits available only at the event, such as furniture and appliance packages, along with special discounts varying by unit.

Mr. Kingston Lai, Chief Executive Officer of Knight Frank, stated, “Knight Frank is committed to building networks and developing effective marketing strategies to create sustainable relationships with leading developers and agencies to deliver the best investment opportunities to our clients. We are confident that our experience and expertise will instill confidence in Hong Kong investors to invest in Ananda's real estate projects.”

Knight Frank is ready to provide exceptional service by transforming the presentation of projects and investment products for clients, overseen by a team of experts with extensive experience in the financial consulting industry. They are implementing a new sales strategy that has helped generate over $10 billion in sales for residential projects worldwide over the past decade through their global agency network.