Sansiri reaffirms its position as a pioneer in online real estate sales and the first e-commerce platform in Thailand's real estate sector. Continuing its strategy of Online Booking, it is now expanding into full-scale “Live Commerce” as the first in Thailand, announcing a partnership with Shopee, the leading e-commerce platform in Southeast Asia and Taiwan. This collaboration aims to strengthen its online presence and enhance the digital experience for modern customers, launching the major project “Shopee Live Friday Find Deals by Sansiri”, featuring exclusive online booking deals totaling over 3 million baht[1] and exciting content with various entertainment activities to make it easier, more convenient, and more valuable for Thai people to own quality residential projects, both new and ready-to-move-in from Sansiri, starting with the grand shopping event ‘Shopee 6.6 Big Sale’.

Mr. Ongart Suwanakul, Assistant Managing Director of Condominium Project Development at Sansiri Public Company Limited, stated that “Online Booking is a key strategy that drives success and contributes to Sansiri's annual sales growth. Since 2020, we have generated over 3 billion baht in condominium sales, continuing to grow. The Online Booking strategy stems from Sansiri's understanding of the lifestyles of modern consumers, especially after COVID-19, which has permanently changed consumer behavior, making people more accustomed to technology and willing to spend online. Sansiri is the first real estate company in Thailand to seriously engage in online sales of residential projects and e-commerce platforms, starting with a Digital Sales Kit on Multi-touch screens, fully expanding into the ‘24 Online Booking’ strategy that allows customers to reserve quality projects with attractive offers through a real-time online website 24 hours a day. This includes online sales on other platforms to facilitate customers in purchasing Sansiri condominiums easily, anytime, anywhere, and also allows them to contact and receive advice from Online Agents via Live Chat or VDO Call, along with staff providing initial information about the projects and a highly secure financial transaction system.

In 2023, Sansiri is ready to enhance its online strength, continuing the Online Booking strategy and fully expanding into “Live Commerce” as the first in Thailand by announcing a significant partnership with Shopee to drive sales, increase awareness, and access various projects through the ‘Live Commerce’ strategy in the e-commerce market. The new project ‘Shopee Live Friday Find Deals by Sansiri’ is the first full-scale online marketing activity in Thailand that focuses on creating a new experience for customers to engage with the brand through various exciting content and unique live entertainment activities, along with surprise deals worth over 3 million baht[2]. This collaboration is expected to bring vibrancy to the real estate market in the second half of the year, and Sansiri is confident that this partnership will help increase online bookings beyond the original target, aiming for a growth of at least 150 million baht and expanding the e-commerce customer base to reach over 70% more new customers.”

Ms. Suchaya Palivong, Senior Marketing Manager at Shopee (Thailand), said, “The core of Shopee's business is our commitment to meet the needs of all users, both buyers and sellers. Therefore, we continuously innovate marketing tools and features, especially with Shopee Live, which is one of the most popular features on Shopee that allows real-time interaction between buyers and sellers, bridging the gap between offline and online worlds. It also enhances the virtual shopping experience through creative presentations and reviews of products. In celebration of the grand mid-year shopping event ‘Shopee 6.6 Big Sale’, Shopee is delighted to partner with Sansiri to launch the special live streaming project ‘Shopee Live Friday Find Deals by Sansiri’. Shopee believes that this collaboration will help Sansiri expand its customer base and achieve tangible business growth, and we are fully prepared to support and drive our partners to achieve their planned goals.”

The program ‘Shopee Live Friday Find Deals by Sansiri’ will be conducted in an exclusive live streaming format packed with various content, providing knowledge about purchasing condominiums suitable for those looking for quality condos, real demand, and investors, along with fun entertainment, great deals, and special offers totaling over 3 million baht[3], such as discounts of up to 300,000 baht[4], promotions for common areas, fully furnished rooms, free furniture, electrical appliances, and much more. The ‘Shopee Live Friday Find Deals by Sansiri’ will air every Friday at 7:00 PM on Shopee Live, where viewers can reserve quality condominium projects from Sansiri, both new and ready-to-move-in, such as XT Phayathai, Edge Central Pattaya, The Line Vibe, The Base Phetchaburi-Thonglor, D Condo Pana, D Condo Reef, D Condo Sand, and D Condo Hype, among others.

Don't miss this great opportunity to own quality condominium projects from Sansiri at unbeatable prices in Shopee Live Friday Find Deals by Sansiri, airing live every Friday at 7:00 PM on Shopee Live, starting from the first episode on June 2, 2023, until September 1, 2023. Stay tuned for great promotions at https://onlinebooking.sansiri.com/