Chaleerat Torjarat, Director of Corporate Marketing at Sansiri Public Company Limited, revealed the strategy and concept behind the Sansiri Family Living Juicy campaign, stating, "It's not just about selling homes and calling it a day... Sansiri is committed to caring for every member of the Sansiri Family as if they were part of one big family throughout their living experience (customer journey). Currently, we care for over 300,000 homeowners. In addition to developing projects that meet the lifestyle needs of homeowners across all segments, Sansiri has been a leader in after-sales service that has earned trust and recognition from both Thai and international customers for over 39 years. We continuously strive to offer new and unique services. One of our key strategies is to create Brand Experience & Engagement that allows every member of the Sansiri Family to enjoy a life that goes beyond mere residence and fosters positive experiences with the brand. Furthermore, we want to ensure that our special privileges are not just partnerships between brands, but we want to see moments of smiles and happiness from homeowners through the exclusive benefits we and our partners provide, aligning with their preferred lifestyles and addressing real-life needs such as dining, travel, health, education, and even pet care, as they are family members too. We expect the number of Sansiri homeowners using the Sansiri Home Service app to grow by over 70% this year."

This year, Sansiri has partnered with 15 leading global lifestyle brands to deliver unique experiences that exceed expectations, based on an understanding of the lifestyles of different customer segments and every family member. Homeowners can enjoy a more fulfilling life with the exclusive privileges that Sansiri offers throughout the year, including exclusive privileges that are only available to Sansiri Family members, allowing them to live a juicy life. Additionally, on-ground activities will be organized across various Sansiri communities, enabling current homeowners and potential future homeowners to experience the good life that Sansiri offers together," Chaleerat added.

Introducing the first-ever Yearly Privilege Program under the Sansiri Family Living Juicy campaign, offering exclusive privileges from 15 leading global partners, allowing Sansiri Family homeowners to enjoy a juicy lifestyle with unparalleled experiences and privileges throughout 2023, catering to all ages in the family, including:

  • THE STANDARD HOTELS for stylish vacations at global hotels and THE PERI HOTEL, a chic boutique hotel, along with privileges from MONOCLE.

Sansiri's global partners include the trendy magazine that shares lifestyle stories and interesting topics from around the world.

  • Worry less about health with exclusive privileges from leading hospitals, including Bumrungrad International Hospital, Samitivej Hospital Group, and BNH Hospital, as well as special benefits for your beloved pets at Thonglor Animal Hospital.
  • ABSOLUTE for maintaining a healthy body and relaxation with Let’s Relax, the ultimate spa experience, and muscle injury treatments with Stretch Me.
  • Exclusive privileges from SB Design Square offering discounts on mattresses and bedding sets, as well as various service discounts, including moving, sofa repairs, furniture, built-in, and wallpaper services covering all home needs.
  • i-Store Self Storage for safely storing your important belongings with premium storage rental services, offering discounts exclusively for Sansiri homeowners.
  • EduSmith to prepare for Ivy League with privileges from leading university consulting institutes in the USA and UK, and Code Genius for introducing coding to young children to build essential future skills.
  • Tops Online for convenient shopping with special discounts from leading online supermarkets.

Get ready to experience the good life as a Sansiri Family member at the Sansiri Family Living Juicy events, featuring fitness, relaxation, fun, and picnics, offering unique experiences that go beyond the ordinary, starting in late May at Bangna Lake26 community and other locations throughout the year.

Stay tuned for more details about the exclusive privileges from Sansiri at http://siri.ly/OCWFC44.