Altitude Development unveils an aggressive plan to boost its performance in 2022, growing against the backdrop of a crisis with the THE F1RST EXPERIENCE OF LIVING strategy, offering the best new living experiences through three key factors: 
1. THE F1RST EXPERIENCE - For the first time, residential living transforms into a small community, the starting point of happiness. 
2. THE F1RST FACILITY - For the first time, a condominium features a pub and restaurant like Fallabella. 
3. THE F1RST OF LIVING - For the first time, creating Experience Activities and Ecosystems with property management, introducing two new services: 
- The Butler Service, featuring 8 VIP lifestyle services as personal assistants. 
- ASI Service, a crucial assistant for managing systems and maintenance tasks within the home.

 


In the second half of the year, the company will continue to push forward by launching 4 new segments with 5 projects worth over 11 billion baht, including THE F1RST MEGA MIXED-USE and WELL-BEING in Chiang Mai, covering health, retail, high-end hotels, and luxury condominiums. THE F1RST ICONIC RIVERFRONT MANSION is a luxury mansion by the riverside in the city center, THE F1RST LUXURY POOL VILLA in 2 locations, and EXPERIENCE TOWNHOME offering new experiences and functions.

In the third quarter of this year, the company will introduce a new segment, Luxury Pool Villa, to cater to new lifestyles under the brand Altitude Forest, continuing to provide residences for the new generation in 2 locations with a total project value of over 2 billion baht, including Altitude Forest On Nut-Bang Na and Altitude Forest Bang Na, based on the concept of NEVER-ENDING VACATION, "Choose a home that offers endless relaxation," which are the only 2 projects in the area that provide swimming pools for every house and glass houses.

Overall, the company's business has shown strong growth every year. Currently, the company manages over 15 projects, and this year, it continues to grow against the overall market trend, expecting to increase by over 425% from last year, reaching 11 billion baht.

Revenue will gradually be recognized from 7 completed projects ready for transfer in the third quarter of this year, and is expected to generate over 3 billion baht in revenue in the fourth quarter, including Altitude Unicorn Sathorn-Thapra, Altitude Symphony Charoenkrung, Altitude Craft Bang Na, Altitude Forest Ari-Monument, Altitude Forest Ratchada, Altitude Mastery Sukhumvit, and Altitude Forest On Nut-Bang Na.