Nutra Regenerative Protein Co. Ltd (NRPT), a joint venture between InnoBiC (Asia) Co., Ltd. and Nof Foods Co., Ltd., a leading food innovation company in Thailand, has partnered with Sansiri, the country's real estate leader, to launch alt. Eatery, the first plant-based food community in the heart of Bangkok. This initiative caters to the lifestyle of modern consumers who are health and environmentally conscious, offering a variety of plant-based foods sourced from Thai producers. Visitors can enjoy workshops that blend food innovation knowledge with environmental care, powered by clean energy from Solar Roof, along with future-ready amenities such as electric vehicle charging stations, aiming to be a model for sustainable and eco-friendly living.

The alt. brand presents plant-based protein products as an alternative to meat, benefiting both health and the environment. Research indicates that plant-based food production methods can reduce global warming caused by livestock farming by up to 30%. Additionally, NRPT continuously enhances the quality of plant-based protein products by utilizing technology to improve taste, texture, and appearance, making them appealing to the younger generation. These products are high in protein, low in fat, and nutritionally balanced for daily consumption.

Dr. Buranin Rattanasombat, Deputy Managing Director of Innovation and New Business at PTT Public Company Limited and Chairman of InnoBiC (Asia) Co., Ltd., stated that NRPT, a joint venture between InnoBiC (Asia) Co., Ltd. and Nof Foods Co., Ltd., is committed to leading the development and promotion of plant-based protein businesses. The goal is for alt.Eatery to be the first center for future food in Thailand, aligning with the concept of utilizing raw materials while minimizing environmental impact, providing Thai consumers with food choices, and helping reduce disease prevalence.

The alt. Eatery project emphasizes InnoBiC (Asia)'s commitment to Life Science business practices by applying research and technology to enhance Thai agricultural products as raw materials for the future food industry, increasing opportunities and distribution channels for small entrepreneurs entering the growing health food market. Currently, leading companies in Thailand are increasingly focusing on sustainability in their operations, such as Sansiri, which has collaborated to create this community for the health of Thai people and a sustainable society.

Mr. Dan Pathomvanich, CEO of NR Instant Produce Public Company Limited (NRF) and Chairman of Nof Foods Co., Ltd., mentioned that Nof Foods focuses on developing plant-based protein products, considering not only the taste for consumers but also the reduction of carbon dioxide emissions. The food industry contributes one-third of global carbon emissions. Therefore, the company prioritizes a business model aimed at carbon reduction and promotes increased consumption of plant-based proteins. Producing plant-based food can help reduce global warming issues stemming from livestock farming by up to 30%.

Mr. Setha Thavisin, Chairman and CEO of Sansiri Public Company Limited, stated that the global warming crisis is an urgent issue that everyone must work together to address. Sansiri emphasizes sustainability in every process and aspect of its business. This collaboration with NRPT, which shares a vision for sustainability, aims to develop alt.Eatery on Sansiri's Sukhumvit 51 land, inviting urban dwellers to live in an eco-friendly manner. Additionally, Sansiri implements its waste-to-WORTH concept here to educate urban residents on proper waste separation, and collaborates with clean energy partners like SHARGE and ION to install high-speed electric vehicle charging stations and future solar roofs at alt.Eatery. This partnership continues Sansiri's vision as the first real estate company in Thailand to aim for net-zero greenhouse gas emissions and to be part of the solution to the global warming crisis for the world and for everyone.

The alt. brand aims to provide an alternative experience for the younger generation seeking healthy and delicious food in one dish while fostering an understanding of the value of natural resources and instilling a sense of responsibility for environmental and community care, recognizing the potential impacts on future generations.

alt.Eatery will officially open on May 21 this year. In addition to tasting recommended plant-based dishes, visitors can enjoy activities under the concept “Taste a Bite of Tomorrow,” experiencing future food while listening to evening music in the garden and shopping for various health products. Join us at alt.Eatery, a place that is not just an option but a better choice for your future.

For more updates, follow us at:
Instagram: https://www.instagram.com/alt.eatery
Facebook: https://www.facebook.com/alt.Eatery

For more inquiries, contact us at:
Email: [email protected]
Tel: 095-946-1415