Peace and Living Public Company Limited (PEACE) Achieves Over 437 Million Baht in Pre-sales in the First Two Months, Signaling a Recovery in the Real Estate Market
Peace and Living Public Company Limited (PEACE) anticipates a strong growth trajectory for the real estate market in 2022, highlighting sustained demand for single-family homes. The company expects to double the number of project launches from last year, increasing from 25,000 units to 50,000 units, supported by favorable factors such as low interest rates and relaxed LTV regulations. They reported pre-sales of over 437 million baht in the first two months of this year.

Mr. Prasopsak Sirisopana, CEO of Peace and Living Public Company Limited (PEACE), a specialist in residential real estate development with over 30 years of experience, revealed that the overall real estate market in 2022 continues to show strong growth, particularly in the single-family home segment, which remains in high demand. According to forecasts from the Real Estate Information Center (REIC), the number of property transfers for single-family homes is expected to increase by 3% from last year, with project launches expected to double from 25,000 units to 50,000 units this year. This trend is likely to surpass that of condominium launches, as single-family homes better meet the lifestyle needs of the New Normal era.
Additionally, the overall real estate business is benefiting from low interest rates and relaxed LTV (Loan-to-Value) measures, allowing financial institutions to offer housing loans at 100% of the collateral value. This enhances consumers' borrowing capacity, making it an opportune time for those looking to buy homes or invest in real estate.
The CEO of PEACE further stated that the company currently has seven projects available for sale and ready for property transfer, with a total value exceeding 4.7 billion baht. These include the Cher Wongwian – Sathorn, Cher Ngamwongwan – Prachachuen, Cher Suksawad – Phutthabucha, Cordiz at Udomsuk, Cher Watcharapol, The Glamor, and Cher Bangkhunnon projects. The “Cher Bangkhunnon” project is PEACE's latest townhome development, launched last year, featuring a total of 196 homes valued at over 840 million baht. This project is located in Soi Bangkhunnon 29, close to the Bangkhunnon BTS station and major roads such as Borommaratchachonnani, Charansanitwong, Sirindhorn, and Ratchaphruek, with easy access to the Si Rat Outer Ring Expressway and nearby supermarkets and leading shopping malls like Central Pinklao, Lotus Pinklao, and Makro Charansanitwong.
The company focuses on developing projects in high-potential locations, which has resulted in positive responses from target groups, enabling the company to achieve pre-sales of over 437 million baht in January and February, aligning with the recovering real estate market and ongoing demand for single-family homes.
Recently, the company signed a Memorandum of Understanding (MOU) with Thai Cement Company (Thaluang) to develop and learn construction technology using the Precast Concrete System, an innovation from CPAC Smart Structure, from the design phase to construction. Thai Cement Company (Thaluang) will collaborate and co-design with the company's designers and will deliver and install the precast concrete structures according to the agreed construction plan. This cooperation aims to enhance construction efficiency and the development of new projects in the future.