Major Development has launched two new projects: the super-luxury homes at Malton Gates - Krungthep Kreetha and the city-center condominium Metris District Ladprao, achieving unexpected year-end sales. This success follows the implementation of an Exclusive Sales strategy and Early Bird rounds through Online Booking, accelerating the digital sales strategy to continue driving year-end sales into 2021.

Ms. Petchlada Poovoraluk, CEO of Major Development Public Company Limited, a leader in luxury real estate and pet-friendly residences, revealed that although Major has not officially launched the pre-sale round yet, as the sales office is still under construction, the company has received positive feedback for both new projects: the super-luxury single-family homes at Malton Gates - Krungthep Kreetha and the mid-end condominium Metris District Ladprao.

“Consumer confidence in our project development and attention to detail from the Major Development group, combined with the use of digital platforms to enhance sales channels, has allowed both of our new projects to reach consumers in the digital age more easily. This has enabled us to achieve full sales quotas in this VVIP round, even without actual showrooms,” Ms. Petchlada stated.

 

In the past, the company has implemented various marketing strategies for the two new projects, such as organizing Exclusive Sales for the Malton Gates project for VVIP and VIP consumers at Malton Lounge on the 17th floor of Major Thonglor, as well as launching the Metris District Ladprao project during the Early Bird round on online platforms, alongside the exciting highlight of hosting the first online auction for beautiful units at great prices in Thailand.

 

In the final stretch of 2021, the company will continue to consider incorporating digital platforms to help consumers access both ready-to-move-in projects and new projects. At the same time, we will continue to develop other marketing strategies, such as increasing online payment options, including accepting cryptocurrency, to enhance access for the expanding New Wealth segment from investments in new asset types.

The Malton Gates - Krungthep Kreetha project is a super-luxury single-family home project that builds on the success of the Malton Private Residence, a highly successful super-luxury home brand in the city that meets the needs of high-end living with its concept and design.

The project takes advantage of the continuously growing potential of the eastern Bangkok area, with prices starting at 33 million baht, attracting VVIP customers to participate in the Exclusive Sales event at Malton Lounge on the 17th floor of Major Thonglor and decide to book the project.

Interested parties can find more details at www.major.co.th/th/project/maltongates-krungthepkreetha

 

Meanwhile, the Metris District Ladprao project is a 45-story high-rise condominium covering 3-2-14.3 rai, located in the heart of the New CBD area of Chatuchak-Ladprao, a gateway for future trade and investment, just 230 meters from the Phaholyothin MRT station. The project comprises a total of 741 residential units.

It offers fully furnished units in five layouts: studio, 1-bedroom, 1-bedroom plus, 2-bedroom 1-bath, and 2-bedroom 2-bath, with sizes ranging from 23.7 to 49.6 square meters, suitable for living and investment. Each unit is designed to meet the needs of modern urban dwellers working from home, with maximal facilities that support diverse lifestyles and a design that makes it a pet-friendly residence with the largest pet area in Ladprao, starting at 2.49 million baht, the best price in the Ladprao area.

 

For customers interested, they can register for special discounts and find more details about the project at www.major.co.th/th/promotion/metrisdistrictladprao