Major Development is thrilled with the success of the Secret Deal!! Special Offer campaign, which has exceeded expectations in sales of ready-to-move-in condos. By shifting sales channels to online platforms, they have turned a crisis into an opportunity. The booking process was made available through the Line Official Account: @MajorDevelopment, reinforcing market demand for real estate and consumer confidence in the Major Development brand.

Ms. Phetlada Phunworalak, Executive Director of Major Development Public Company Limited, stated that the promotional campaign Secret Deal!! Special Offer, which selected the best units from ready-to-move-in projects at special prices, received an overwhelmingly positive response from customers, surpassing initial expectations. All participating units were sold out, and there continues to be a strong demand for this campaign. This initiative was a strategic adjustment to enhance customer access and promote sales through online channels, which has been well-received due to its simplicity, speed, and convenience, aligning with current consumer behavior. Bookings are available through the Line Official Account: @MajorDevelopment, and to meet the high demand for ready-to-move-in housing in the market, we will continue to use this channel to promote news, activities, and special promotions from Major Development. Additionally, our team is exploring new avenues to further enhance online sales channels.

Ms. Phetlada concluded, “At Major, we believe that continuous communication and marketing, along with special campaigns that understand the true needs of customers, can stimulate purchasing decisions during a time when overall market spending is slowing down. We also believe that the demand for housing remains strong, especially among target groups with purchasing power who are willing to invest in real estate amid the current low-interest rates. This presents a great opportunity for consumers. Moreover, since most of Major's projects are ready-to-move-in, we can offer units at the best prices possible, enabling customers to own quality condos during such times. This is our commitment to delivering value and providing encouragement to everyone as we navigate through this period together.”